图书标签: 健康 美国 英文原版 生活 英语原版 饮食 经济 社科
发表于2024-06-19
Salt Sugar Fat pdf epub mobi txt 电子书 下载 2024
#1 NEW YORK TIMES BESTSELLER
From a Pulitzer Prize–winning investigative reporter at The New York Times comes the explosive story of the rise of the processed food industry and its link to the emerging obesity epidemic. Michael Moss reveals how companies use salt, sugar, and fat to addict us and, more important, how we can fight back.
In the spring of 1999 the heads of the world’s largest processed food companies—from Coca-Cola to Nabisco—gathered at Pillsbury headquarters in Minneapolis for a secret meeting. On the agenda: the emerging epidemic of obesity, and what to do about it.
Increasingly, the salt-, sugar-, and fat-laden foods these companies produced were being linked to obesity, and a concerned Kraft executive took the stage to issue a warning: There would be a day of reckoning unless changes were made. This executive then launched into a damning PowerPoint presentation—114 slides in all—making the case that processed food companies could not afford to sit by, idle, as children grew sick and class-action lawyers lurked. To deny the problem, he said, is to court disaster.
When he was done, the most powerful person in the room—the CEO of General Mills—stood up to speak, clearly annoyed. And by the time he sat down, the meeting was over.
Since that day, with the industry in pursuit of its win-at-all-costs strategy, the situation has only grown more dire.Every year, the average American eats thirty-three pounds of cheese (triple what we ate in 1970) and seventy pounds of sugar (about twenty-two teaspoons a day). We ingest 8,500 milligrams of salt a day, double the recommended amount, and almost none of that comes from the shakers on our table. It comes from processed food. It’s no wonder, then, that one in three adults, and one in five kids, is clinically obese. It’s no wonder that twenty-six million Americans have diabetes, the processed food industry in the U.S. accounts for $1 trillion a year in sales, and the total economic cost of this health crisis is approaching $300 billion a year.
In Salt Sugar Fat, Pulitzer Prize–winning investigative reporter Michael Moss shows how we got here. Featuring examples from some of the most recognizable (and profitable) companies and brands of the last half century—including Kraft, Coca-Cola, Lunchables, Kellogg, Nestlé, Oreos, Cargill, Capri Sun, and many more—Moss’s explosive, empowering narrative is grounded in meticulous, often eye-opening research.
Moss takes us inside the labs where food scientists use cutting-edge technology to calculate the “bliss point” of sugary beverages or enhance the “mouthfeel” of fat by manipulating its chemical structure. He unearths marketing campaigns designed—in a technique adapted from tobacco companies—to redirect concerns about the health risks of their products: Dial back on one ingredient, pump up the other two, and tout the new line as “fat-free” or “low-salt.” He talks to concerned executives who confess that they could never produce truly healthy alternatives to their products even if serious regulation became a reality. Simply put: The industry itself would cease to exist without salt, sugar, and fat. Just as millions of “heavy users”—as the companies refer to their most ardent customers—are addicted to this seductive trio, so too are the companies that peddle them. You will never look at a nutrition label the same way again.
“As a feat of reporting and a public service, Salt Sugar Fat is a remarkable accomplishment.”— The New York Times Book Review
[美] 迈克尔•莫斯, 2010年获普利策解释性报道奖,1999年和2006年分别入围普利策奖评选,曾获杰拉尔德罗卜新闻奖、美国海外记者俱乐部报道奖。在《纽约时报》之前,莫斯曾任《华尔街日报》《每日新闻》《亚特兰大宪法报》记者。
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评分这书以前研究食品行业用过最近推荐给了大婶的研究员作参考..写的比较乱也比较义愤填膺了..食品工业化挡不住..当代人似乎都搞不清了食品和食物是两码事...超市里能买的也就是地里长树上摘鸡蛋黄油调味品等基础素材.其他花花绿绿的东西一概无视才对的..这是我们当代人的基本素养 如果想活命的话...wholefoods各种怪味饮料不过是营销策略的把戏..比如西瓜解乏.其实也没错吧..钾元素维持神经系统功能有点作用..不过一点点液体卖N个美元割了消费者一刀然后ins上贴图就是个傻缺行为了..
评分不吃加工食品,买食物详读标签,戒一切方便食品。越方便,越是在毁掉自己。
评分食品公司的內幕真是太令人震驚了,先從不吃零食做起
评分很好看 加工食品少吃为好啊
访谈、数据很翔实。 资本推着食品巨头们走,而加工食品推着消费者走,消费者为食品巨头们积累资本添砖加瓦。 没有特意谋篇布局,就简单记录一些与我个人感受重合的小细节吧。 “可调节的极乐点”:当我使用奶粉而不是直接喝牛奶时,我冲泡的纯牛奶通常会更加浓郁,这意味着相同...
评分访谈、数据很翔实。 资本推着食品巨头们走,而加工食品推着消费者走,消费者为食品巨头们积累资本添砖加瓦。 没有特意谋篇布局,就简单记录一些与我个人感受重合的小细节吧。 “可调节的极乐点”:当我使用奶粉而不是直接喝牛奶时,我冲泡的纯牛奶通常会更加浓郁,这意味着相同...
评分汽水、果汁、蛋糕、巧克力、冰激凌、饼干、薯片,似乎大家都知道这些零食热量高,营养低,而往往又控制不住对食物的渴望。这种控制不住,真的完全是消费者缺少自制力吗? 如果你喜欢吃薯片,也知道薯片是公认的垃圾食品。但你了解这种欲罢不能,罪恶的愉悦感究...
Salt Sugar Fat pdf epub mobi txt 电子书 下载 2024