图书标签: 商业 商业技能 沟通 Sales 英文原版 金融 心理 Networking
发表于2024-11-21
Pitch Anything pdf epub mobi txt 电子书 下载 2024
Gold Medal Winner--Tops Sales World's Best Sales and Marketing Book "Fast, fun and immensely practical." -JOE SULLIVAN, Founder, Flextronics "Move over Neil Strauss and game theory. Pitch Anything reveals the next big thing in social dynamics: game for business." -JOSH WHITFORD, Founder, Echelon Media "What do supermodels and venture capitalists have in common?They hear hundreds of pitches a year. Pitch Anything makes sure you get the nod (or wink) you deserve." -RALPH CRAM, Investor "Pitch Anything offers a new method that will differentiate you from the rest of the pack." -JASON JONES, Senior Vice President, Jones Lang LaSalle "If you want to pitch a product, raise money, or close a deal, read Pitch Anything and put its principles to work." -STEVEN WALDMAN, Principal and Founder, Spectrum Capital "Pitch Anything opened my eyes to what I had been missing in my presentations and business interactions." -LOUIE UCCIFERRI, President, Regent Capital Group "I use Oren's unique strategies to sell deals, raise money, and handle tough situations." -TAYLOR GARRETT, Vice President, White Cap "A counter-intuitive method that works." -JAY GOYAL, CEO, SumOpti About the Book: When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a- kind method to raise more than $400 million-and now, for the fi rst time, he describes his formula to help you deliver a winning pitch in any business situation. Whether you're selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas. According to Klaff, creating and presenting a great pitch isn't an art-it's a simple science. Applying the latest findings in the field of neuroeconomics, while sharing eye-opening stories of his method in action, Klaff describes how the brain makes decisions and responds to pitches. With this information, you'll remain in complete control of every stage of the pitch process. Pitch Anything introduces the exclusive STRONG method of pitching, which can be put to use immediately: Setting the Frame Telling the Story Revealing the Intrigue Offering the Prize Nailing the Hookpoint Getting a Decision One truly great pitch can improve your career, make you a lot of money-and even change your life. Success is dependent on the method you use, not how hard you try. "Better method, more money," Klaff says. "Much better method, much more money." Klaff is the best in the business because his method is much better than anyone else's. And now it's yours. Apply the tactics and strategies outlined inPitch Anything to engage and persuade your audience-and you'll have more funding and support than you ever thought possible.
突然反应过来,这本书根本就是 Thinking Fast and Slow 理论的 Sales 实践版啊。
评分看的中文版《重新定义推销》
评分The best part of this audiobook is that it is narrated by the author himself, especially when the topic is about pitching . I really like the fact that the author combined brain structure, neuro science and framings together. The stories told are very intriguing.
评分很适合外资企业“讲故事”,同样适合所有的销售人员,如何卖你的“产品”。跟大部分西方的书一样,非常的工具化,没有特别多的大道理,都是实操性的步骤和方法
评分牛!作者非常会讲故事,有的地方看得热血沸腾欲罢不能。仅仅是读完了,实践还需反复研读。
吸引框架重视框架时间框架道德框架逻辑框架,连环框组合套 从分析对手开始,步步为营,设计一条引人入胜的说服路径,像一个导演一样 说服是一场感性与理性的完美结合,感性就是击中人性的痛点,理性就是逻辑论证帮助排雷 看的时候没觉得有什么妙处,结合到实际中,发现处处都在...
评分这本书严格来说不是教你销售的,而是教你做人的。这一套东西更像是大户人家的通识教育:人处于社交高位的时候容易压榨别人的价值,人提供价值的时候容易处于社交低位。但是如果你有能力在社交高位给别人提供价值,你和人打交道做事会特别有效率。你会拥有一种稳定又优雅的气质...
评分[cp]刚才推荐的那本书《重新定义推销》系统讲的就是【“STRONG”Pitch法】的理论和实操,游戏化的社交博弈技巧,“你”自己是主场。 S:Setting the Frame(建立框架); T:Telling the Story(讲好故事); R:Revealing the Intrigue(激起兴趣);O:Offering the Prize(...
评分 评分提案技巧: ·Framing:frames create context and relevance; the person who owns the frame owns the conversation 得结构者得谈话掌控权 ·Using all the right techniques: setting the frame ,telling the story, revealing the intrigue,offering the priz...
Pitch Anything pdf epub mobi txt 电子书 下载 2024