The Vignelli Canon pdf epub mobi txt 电子书下载 2024

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Massimo Vignelli

Images Publishing Group

2010-3-1

9781864703696

图书标签: 设计平面设计 Design 设计观点 graphic 设计理论排版 design

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发表于2024-11-21

The Vignelli Canon epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

The Vignelli Canon pdf epub mobi txt 电子书下载 2024

图书描述

This compact book is an invaluable primer for the novice graphic designer or for the experienced designer keen to reconnect with the fundamental principles of design. Master designer Massimo Vignelli draws on his much-awarded design career to offer sage advice on design and strong opinions on the woes that have befallen good design since the advent of desktop publishing. His aim is to give young designers the tools to advance their design skills and increase their creativity, hoping that the discovery of new principles excites and inspires, just as they inspired the young Vignelli. The book is divided into two sections the 'intangibles' and the 'tangibles'. In the former, he urges designers to research, to uncover complexities and to understand the nuances of the job at hand. He urges discipline, adherence to the rules of design, relevance and appropriateness, and the search for what he calls an intellectual elegance, the essence of design. The 'tangibles' section covers many of the visible aspects of design that are essential parts of the designer's tool kit, such as standardized paper sizes, grids, margins, basic typefaces, type size relationships, scale, texture, color, binding and more. Generous illustrations and examples accompany each topic. With this succinct volume, Vignelli has succeeded in sifting through the often ego-driven and subjective field of graphic design to present solid, basic, invaluable advice that aspiring designers will return to again and again.

The Vignelli Canon 下载 mobi epub pdf txt 电子书

著者简介

马西莫·维涅里（Massimo Vignelli，1931—2014）是意大利国宝级设计师，现代主义设计的开拓中坚，二十世纪下半叶视觉传达发展进程中具有深远影响的人物之一。他的设计领域涵盖了包装、产品、家具、展示设计到公共标识。

1966年，维涅里同其他设计师共同创办了“益茂国际”（Unimark International），这家设计所很快便成为了世界上最大的设计公司之一，并为众多世界知名企业设计了身份标识，如美国航空、美国布鲁明代尔百货公司、福特、IBM等。这一时期，维涅里最著名的设计作品是纽约地铁线路图。1971年，维涅里离开益茂国际，与妻子莱拉一起在纽约创办了维涅里设计事务所，被视为设计界的全能常青树。

图书目录

The Vignelli Canon pdf epub mobi txt 电子书下载

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qciss.net

立刻按 ctrl+D收藏本页

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用户评价

评分☆☆☆☆☆

入门级别的书，讲了一下对设计的认知，没啥错也无大惊喜。适合初学。

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My Design bible

评分☆☆☆☆☆

近期看的最inspiring的一本书啦 | 学到一个优雅的词“intellectual elegance” | “Appropriateness transcends any issue of style.”

评分☆☆☆☆☆

近期看的最inspiring的一本书啦 | 学到一个优雅的词“intellectual elegance” | “Appropriateness transcends any issue of style.”

评分☆☆☆☆☆

近期看的最inspiring的一本书啦 | 学到一个优雅的词“intellectual elegance” | “Appropriateness transcends any issue of style.”

读后感

评分☆☆☆☆☆

在看了很多作品集之后，来看这本书。就知道了别人做的好在哪里了。考试的前一晚和后一晚，两个晚上看完了。虽然没有说明具体应该怎么做，但是所给的指导很明确，可以说一针见血。作者的结尾很有诗意。 BTY “It is not the formula that prevents good design from happe...

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"How often we see design that has no meaning: stripes and swash of color splashed across pages for no reason whatsoever. Well, they are either meaningless or incredibly vulgar or criminal when done on purpose. Unfortunately, there are designers and marketin...

评分☆☆☆☆☆

17° 读书会第 6 本书：阅读时间：2017-03-19 ~ 2017-03-25 这本小书不是要扼杀创造力，也不是要将其简化为一堆原则，它并非妨碍好设计发生的方程式，而是希望制止对设计专业复杂性缺乏了解的状况。大脑应该负责运用合适的方程式去实现预期的结果。读前问题设计中的「准则」...

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The Vignelli Canon pdf epub mobi txt 电子书下载 2024