图书标签: 设计 商业 思维 设计理论 谷歌 prototype 互联网 英文原版
发表于2024-12-23
Sprint pdf epub mobi txt 电子书 下载 2024
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“Every business leader I know worries about the same thing: Are we moving fast enough? The genius of Jake Knapp’s Sprint is its step-by-step breakdown of what it takes to solve big problems and do work that matters with speed and urgency. A sprint is a cure for what ails companies in an ever faster world.”—Beth Comstock, vice chair of GE
"The key to success, often, is building the right habits. But which habits work best? Sprint offers powerful methods for hatching ideas, solving problems, testing solutions—and finding those small, correct habits that make all the right behaviors fall in place." – Charles Duhigg, author of The Power of Habit
"To quote one of my colleagues, “don’t get ready, get started”. Through hard won experience Jake Knapp and the team at Google Ventures have refined an efficient, hands-on approach to solving your product, service and experience design challenges. Try the book and try a Sprint." – Tim Brown, CEO of IDEO and author of Change By Design
"Read this book and do what it says if you want to build better products faster." – Ev Williams, founder of Medium, Blogger, and Twitter
Jake Knapp created the Google Ventures sprint process and has run more than a hundred sprints with startups such as 23andme, Slack, Nest, and Foundation Medicine. Previously, Jake worked at Google, leading sprints for everything from Gmail to Google X. He is currently among the world’s tallest designers.
John Zeratsky has designed mobile apps, medical reports, and a daily newspaper (among other things). Before joining Google Ventures, he was a design lead at YouTube and an early employee of FeedBurner, which Google acquired in 2007. John writes about design and productivity for Wall Street Journal, Fast Company, and Wired. He studied journalism at the University of Wisconsin.
Braden Kowitz founded the Google Ventures design team in 2009 and pioneered the role of “design partner” at a venture capital firm. He has advised close to two hundred startups on product design, hiring, and team culture. Before joining Google Ventures, Braden led design for several Google products, including Gmail, Google Apps for Business, Google Spreadsheets, and Google Trends.
对quick prototyping本身存疑,但给出的case还算中肯。
评分A practical handbook to optimise trial-and-error in product development and group brainstorming/decision making with detailed and actionable steps, valuable tips, and smart tools
评分这本书从将近十年里遇到的问题和解决方案提炼出一种方法。读这本书也是一次愉悦的体验,像…看学霸解题思路,逻辑紧密,思路清晰,论点明确,论据有力。
评分赶在明天开设计会之前看完了这本书,有一定帮助,但关键还是要看执行。
评分赶在明天开设计会之前看完了这本书,有一定帮助,但关键还是要看执行。
“他们能够飞起来靠的不是运气,是努力和常识。我想知道,如果我们所有人都能像莱特兄弟这样,执着于理想,全身心投入,世界会是什么样!”——摘自《设计冲刺》 说前不久,在微信读书悄咪咪偷师到清华X-lab的陶峰老师在读《设计冲刺》,简单翻阅,觉得不错,便加入书架,以备...
评分本书整体而言比较好读,书的章节非常清晰,分为: 1. 做好准备 2. 星期一:界定问题,画出示意图,回答所面临的迫切问题 3. 星期二:拟写出多个相互竞争的潜在方案 4. 星期三:做决策,并把构想转化成为可以测试的假说 5. 星期四:做出一个实际的原型 6. 星期五:找到真实的用...
评分 评分MVP的核心就是:用最小的成本、最高的效率,去验证实现目标的核心前提假设,给予决策者正确的反馈,从而做出判断。 MVP制作流程:确认目标-→找出核心前提假设-→提出解决方案框架-→丰富完善方案细节-→制作产品原型-→进行用户验证-→反馈-、迭代循环。 目标 1、核心在于一致...
评分“他们能够飞起来靠的不是运气,是努力和常识。我想知道,如果我们所有人都能像莱特兄弟这样,执着于理想,全身心投入,世界会是什么样!”——摘自《设计冲刺》 说前不久,在微信读书悄咪咪偷师到清华X-lab的陶峰老师在读《设计冲刺》,简单翻阅,觉得不错,便加入书架,以备...
Sprint pdf epub mobi txt 电子书 下载 2024