Blink is about the first two seconds of looking--the decisive glance that knows in an instant. Gladwell, the best-selling author of The Tipping Point, campaigns for snap judgments and mind reading with a gift for translating research into splendid storytelling. Building his case with scenes from a marriage, heart attack triage, speed dating, choking on the golf course, selling cars, and military maneuvers, he persuades readers to think small and focus on the meaning of ”thin slices” of behavior. The key is to rely on our ”adaptive unconscious”--a 24/7 mental valet--that provides us with instant and sophisticated information to warn of danger, read a stranger, or react to a new idea.
Gladwell includes caveats about leaping to conclusions: marketers can manipulate our first impressions, high arousal moments make us ”mind blind,” focusing on the wrong cue leaves us vulnerable to ”the Warren Harding Effect” (i.e., voting for a handsome but hapless president). In a provocative chapter that exposes the ”dark side of blink,” he illuminates the failure of rapid cognition in the tragic stakeout and murder of Amadou Diallo in the Bronx. He underlines studies about autism, facial reading and cardio uptick to urge training that enhances high-stakes decision-making. In this brilliant, cage-rattling book, one can only wish for a thicker slice of Gladwell's ideas about what Blink Camp might look like. --Barbara Mackoff
書中描述的是一種直覺的判斷力。身處於資訊爆炸的時代,周圍的豐富資訊如排山倒海而來,往往掩沒了事件真實的面目。但是人們卻有一種不自覺的瞬間判斷(snap judgment)與快速認知(rapid cognition)的方式,作者稱之為「薄片擷取」(thin-slicing)。他認為,「生活當中壓力沈重的...
评分以《Gladwell导读》为题目发在NewYorkerFans小组http://www.douban.com/group/ny/ 另有Gladwell在《纽约客》历年文章精品 Xmeansme 很多人知道Malcolm Gladwell乃是Blink(台版译名:决断两秒间)和Tipping Point(引爆流行)这两本纽约时报榜首作品的作者。其实这...
评分刚才吃饭,我偷听了邻座夫妻的谈话。我判断:1、他们会离婚,2、男的最近感冒比较多。听起来信口开河,但我的判断相当靠谱,通过几分钟的偷听,我对他们婚姻关系的了解可能超过他们的密友,甚至超过他们自己。这就是《眨眼之间》企图揭示的奥秘——直觉的力量。 一、潜意识秘...
评分刚才吃饭,我偷听了邻座夫妻的谈话。我判断:1、他们会离婚,2、男的最近感冒比较多。听起来信口开河,但我的判断相当靠谱,通过几分钟的偷听,我对他们婚姻关系的了解可能超过他们的密友,甚至超过他们自己。这就是《眨眼之间》企图揭示的奥秘——直觉的力量。 一、潜意识秘...
评分Xmeansme 3/9 作者MALCOLM GLADWELL 就是著名Tipping Point(简体中文版叫《引爆流行》是钱清翻译的,根本没有水准!还是北大教翻译的那,正是叫我大跌眼镜,幸好我有原版。) 的作者,他以前当过卫生政策和科学新闻方面的记者,现在是NewYorker的Staff Writer,写文章很...
作者描述了一个现象,即在逻辑思考之外的瞬间思考。作者不愧记者出身,并列举出了一堆一堆的例子。但是作者并没充分的解释原因,也没有说明现象的意义。
评分一刹那间的感觉可能是最正确的,也可能是完全错误。这是一本难得的好书,读后不一定马上能做什么,但可以对思维的局限性有所了解。
评分Far better than "Tipping Point": much stronger presentation of his case. Gladwell is apparently still growing at this level of success.
评分一刹那间的感觉可能是最正确的,也可能是完全错误。这是一本难得的好书,读后不一定马上能做什么,但可以对思维的局限性有所了解。
评分Gladwell认为直觉产生于我们的经历和环境,这意味着通过改变经历和环境便可改变直觉。专家做决定时,并不会对一切可行的方案进行系统和逻辑的比较,相反他们会在脑中对形势做出大致模拟,然后凭借经验做出迅速判断。
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