Information and Communication Technologies in Tourism 2002 pdf epub mobi txt 電子書下載 2024

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Hitz, M.

Springer

2002-05-17

539

USD 199.00

Paperback

9783211837801

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发表于2024-11-15

Information and Communication Technologies in Tourism 2002 epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2024

Information and Communication Technologies in Tourism 2002 pdf epub mobi txt 電子書下載 2024

圖書描述

Consumers, who are increasingly mobile and better informed, are becoming more demanding in the eTourism world. However, what role will mobile devices play in the communication process with marketing, strategy and other functions? How do online consumers really behave in this globalizing, converging, and consolidating tourism industry? How does their behavior differentiate them from other customers? To what extent will new technologies, expert systems, new types of online-available consumer or business databases, and sophisticated models influence traditional research approaches in both the tourism and information technology arena? What is the contribution of information technology to organizational performance and social welfare when considering the microstructured characteristics of the tourism industry? What new forms of intermediation will emerge? These questions have provoked a number of exciting responses. They are collected in this volume.

Information and Communication Technologies in Tourism 2002 下載 mobi epub pdf txt 電子書