The Psychology of Survey Response pdf epub mobi txt 電子書下載 2024

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Roger Tourangeau

Cambridge University Press

2000-3-13

416

USD 54.99

Paperback

9780521576291

圖書標籤: 社會學 NONFICTION ★ 問捲設計 survey methodology Psychology 認知訪談

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发表于2024-06-25

The Psychology of Survey Response epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2024

The Psychology of Survey Response pdf epub mobi txt 電子書下載 2024

圖書描述

This valuable book examines the complex psychological processes involved in answering different types of survey questions. Drawing on both classic and modern research from cognitive psychology, social psychology, and survey methodology, the authors examine how survey responses are formulated and they demonstrate how seemingly unimportant features of the survey can affect the answers obtained. The book provides a comprehensive review of the sources of response errors in surveys, and it offers a coherent theory of the relation between the underlying views of the public and the results of public opinion polls. Topics include the comprehension of survey questions, the recall of relevant facts and beliefs, estimation and inferential processes people use to answer survey questions, the sources of the apparent instability of public opinion, the difficulties in getting responses into the required format, and the distortions introduced into surveys by deliberate misreporting.

The Psychology of Survey Response 下載 mobi epub pdf txt 電子書