图书标签: 行为经济学 psychology business 经济学 心理学 DanAriely 经济 marketing
发表于2024-05-19
Predictably Irrational, Revised and Expanded Edition pdf epub mobi txt 电子书 下载 2024
How do we think about money?
What caused bankers to lose sight of the economy?
What caused individuals to take on mortgages that were not within their means?
What irrational forces guided our decisions?
And how can we recover from an economic crisis?
In this revised and expanded edition of the New York Times and Wall Street Journal bestseller Predictably Irrational, Duke University's behavioral economist Dan Ariely explores the hidden forces that shape our decisions, including some of the causes responsible for the current economic crisis. Bringing a much-needed dose of sophisticated psychological study to the realm of public policy, Ariely offers his own insights into the irrationalities of everyday life, the decisions that led us to the financial meltdown of 2008, and the general ways we get ourselves into trouble.
Blending common experiences and clever experiments with groundbreaking analysis, Ariely demonstrates how expectations, emotions, social norms, and other invisible, seemingly illogical forces skew our reasoning abilities. As he explains, our reliance on standard economic theory to design personal, national, and global policies may, in fact, be dangerous. The mistakes that we make as individuals and institutions are not random, and they can aggregate in the market—with devastating results. In light of our current economic crisis, the consequences of these systematic and predictable mistakes have never been clearer.
Packed with new studies and thought-provoking responses to readers' questions and comments, this revised and expanded edition of Predictably Irrational will changethe way we interact with the world—from the small decisions we make in our own lives to the individual and collective choices that shape our economy.
Dr. Dan Ariely, 40, is the Alfred P. Sloan Professor of Behavioral Economics at MIT, where he holds a joint appointment between MIT’s Program in Media Arts and Sciences and the Sloan School of Management. He is also a visiting scholar at the Boston Federal Reserve Bank and a fellow at the Institute for Advance Study at Princeton. Dr. Ariely publishes widely in the leading scholarly journals in economics, psychology, and business. His work has been featured in a variety of media including The New York Times, Wall Street Journal, Washington Post, Boston Globe, Business 2.0, Scientific American, Science, CNN, NPR, and he was interviewed for ABC 20/20’s segment on Freakonomics. Born in New York City, he lives in Boston, MA and Princeton, NJ.
很啰嗦。部分建议很可笑,如让银行设置具有内在消费限制的信用卡,尽管他也清楚内在的利益冲突问题。在银行和信用卡的问题上,《How We Decide》要写得更好。有意思的是,这本书也提了Paulson改变TARP用途却没有给公众交代涉及的诚信问题,可见该问题给公众心理伤害之大。
评分对理性经济人假设的一次次松动,引出多种反直觉的结论。每一章的实验设计很有趣也很有启发性。作为一本行为经济学的科普读物,营养均衡易消化。
评分对理性经济人假设的一次次松动,引出多种反直觉的结论。每一章的实验设计很有趣也很有启发性。作为一本行为经济学的科普读物,营养均衡易消化。
评分修订,扩编版终于读完了,不愧经典
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Predictably Irrational, Revised and Expanded Edition pdf epub mobi txt 电子书 下载 2024