图书标签: 互联网 新媒体 社会学 美国 社会 网络 经济 communication
发表于2024-11-26
Grown Up Digital pdf epub mobi txt 电子书 下载 2024
The third volume in the internationally bestselling McKinsey Trilogy, The McKinsey Engagement is an action guide to realizing the consistently high level of business solutions achieved by the experts at the world’s most respected consulting firms. Former consultant Dr. Paul Friga distills the guiding principles first presented in the bestselling The McKinsey Way and the tested-in-the-trenches methodologies outlined in The McKinsey Mind, and combines them with many of the principles and procedures implemented by the military and other organizations. The result is nothing less than the business equivalent of a Special Forces Field Manual. True to its stated goal of arming consultants and corporate problem solvers with a blueprint for achieving consistently phenomenal results, The McKinsey Engagement is short on theory and long on action. Each chapter focuses on one element in the celebrated TEAM FOCUS problem-solving model and features a concise discussion of a key concept or principle, followed by: Clear rules of engagement A set of operating tactics Sophisticated problem solving tools Easy-to-follow action steps Exercises, checklists, and training tips War stories and best practices case studies A toolkit for bringing clarity, discipline, and purpose to all your problem-solving and change management initiatives, The McKinsey Engagement is an indispensable guide for consultants, as well as for executives, managers, students, and corporate trainers.
Don Tapscott is Chairman of the nGenera Innovation Network and an adjunct professor of management at the Joseph L. Rotman School of Management, University of Toronto. He is an international bestselling author or coauthor of eleven books, including Wikinomics, Paradigm Shift, and The Digital Economy. Link in with the net generation at grownupdigital.com.
书中主要还是以美国为中心的时代划分和对美国社会特点的概括。对互联网基本持乐观积极态度。语言生动、概括性不错
评分ringo
评分结构性很强 论点很有系统有逻辑 图表很好很清晰
评分有趣的教科书,很多生活中自己发现的代沟问题真的能够通过数据得到解释的感觉真是妙不可言,作者在书里一直在强调这本书的更新换代,每一版内容的不同真的深深的觉得这种学术人士牛逼的遥不可及,感谢louis的final project强逼着我读完了这本~
评分本书最大的亮点就是大量真实和生动的例子,总能轻易找到自己生活的影子。交给老师的作业里,我也这样评价的!
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Grown Up Digital pdf epub mobi txt 电子书 下载 2024