From the legendary Peter Drucker to the classic Philip Kotler to the outspoken Paul Krugman, and including such visionary leaders as Bill Gates and Jeff Bezos, "The Thinkers 50" reinforces the powerful influences that business and popular culture have on each other. "The Thinkers 50" is an international ranking, developed by Suntop Media, of business thought leaders - scholars, educators, consultants, executives, economists, and social scientists - whose ideas set the agenda for management theory and practice and whose actions and recommendations influence commerce on a global scale. When it first appeared in 2001, through an online survey of several thousand business academics, practitioners, and journalists (asking the single question: "Who is the most important living management thinker?"), the ranking provoked debate, disappointment, and delight in equal measure. In 2003, a new survey provided an updated ranking, confirming many individuals as members of the management pantheon, while recognizing the contributions of those outside the field. With this third survey, for the first time a book is being produced, featuring colorful, informative, and concise profiles of the 50 most influential contemporary business writers and practitioners and their works. For students and researches, managers and front-line employees alike, "The Thinkers 50" is an engaging introduction or a handy reference to the people and ideas that drive business today.