You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usually, someone like me. I'm a media manipulator. In a world where blogs control and distort the news, my job is to control blogs-as much as any one person can. In today's culture...: blogs like Gawker, Buzzfeed and the Huffington Post drive the media agenda; bloggers are slaves to money, technology, and deadlines; manipulators wield these levers to shape everything you read, see and watch-online and off. Why am I giving away these secrets? Because I'm tired of a world where blogs take indirect bribes, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. I'm pulling back the curtain because I don't want anyone else to get blindsided. I'm going to explain exactly how the media really works. What you choose to do with this information is up to you.
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这不是一本不好的书,我一直知道推广的重要性,但我本来又一直认为太不真诚或者说玩弄受众,非常地反感,即使是为了高尚的目的,都不可以如此。
评分The media is in some ways inherently a mechanism for systematically limiting what the public sees.
评分The media is in some ways inherently a mechanism for systematically limiting what the public sees.
评分切,敝国media业随便拎几个都可以瞎了作者的眼。。。。
评分12年看可能会觉得eye-opening但是18年看只觉得…I am living it????
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