Just My Type

Just My Type pdf epub mobi txt 电子书 下载 2025

Simon Garfield is the author of twelve acclaimed books of nonfiction. He lives in London and St. Ives, Cornwall, and currently has a soft spot for Requiem Fine Roman and HT Gelateria.

Chip Kidd is associate art director for Alfred A. Knopf, where his jacket designs have revolutionized the art of American book packaging. He is the author of numerous books, including The Cheese Monkeys.

出版者:Penguin Group (USA) Incorporated
作者:Simon Garfield
出品人:
页数:356
译者:
出版时间:2011-9-1
价格:USD 27.50
装帧:Hardcover
isbn号码:9781592406524
丛书系列:
图书标签:
  • 字体 
  • 设计 
  • 平面设计 
  • 艺术 
  • design 
  • Graphic_design 
  • 英文原版 
  • 众包翻译 
  •  
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A hugely entertaining and revealing guide to the history of type that asks, What does your favorite font say about you?

Fonts surround us every day, on street signs and buildings, on movie posters and books, and on just about every product we buy. But where do fonts come from, and why do we need so many? Who is responsible for the staid practicality of Times New Roman, the cool anonymity of Arial, or the irritating levity of Comic Sans (and the movement to ban it)?

Typefaces are now 560 years old, but we barely knew their names until about twenty years ago when the pull-down font menus on our first computers made us all the gods of type. Beginning in the early days of Gutenberg and ending with the most adventurous digital fonts, Simon Garfield explores the rich history and subtle powers of type. He goes on to investigate a range of modern mysteries, including how Helvetica took over the world, what inspires the seeming ubiquitous use of Trajan on bad movie posters, and exactly why the all-type cover of Men are from Mars, Women are from Venus was so effective. It also examines why the "T" in the Beatles logo is longer than the other letters and how Gotham helped Barack Obama into the White House. A must-have book for the design conscious, Just My Type's cheeky irreverence will also charm everyone who loved Eats, Shoots & Leaves and Schott's Original Miscellany.

具体描述

读后感

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是通过《字谈字畅》认识的这本书和译者的,虽然之前也听闻过字节社和TIB(Type is Beautiful),但是对于字体的认识停留在衬线和非衬线和各个字体名字还有声名在外的Helvetica等几个西文字体。我想这可能也和中文的语境有关,但是无知并不能怪环境。 就像我们小时候最开始学一...  

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p287 尾注20,“杨`范`克林彭” 条目的最后几个字落到了288页上。 P302 图片注释, “Cords):” 无右括弧。或者不需要左括弧; 该页上有一个注释符号①标注在“雷`曼和工厂录音室”之后,但没有找到注释文字; 同段落中的尾注符号[6]没有标注在正确位置上。 p318 注释④:“...  

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当苹果iOS系统升级到9的时候,很多人发朋友圈说:“苹果的新的无衬线字体真是漂亮啊。” 来看真正的无衬线字体的定义: “去除字母头尾处的阴影部分(衬线)就成为无衬线字体” 这也意味着,汉字的字体里,并没有所谓的“无衬线字体”。衬线和无衬线只能专指英文字体。 立即...  

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1.1 出版情况 作者【英】西蒙·加菲尔德(Simmon Garfield) 译者 吴涛、刘庆 电子工业出版社 东西文库计划 1.2 与字体有关的思想 从古至今字体使用的规范和礼节一直都存在 字体也会有性别。厚重、粗粝的字体大多数属于雄性,而多变、轻盈卷曲的字...  

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本书就是讲述西文的字体发展历程,其实就是相当于我们中文字的字体历史,从甲骨文到什么颜体,柳体之类的。 西文的字数只有26,根据不同国家,可能有不同的变形,但也就几十个字而已。相比中文以万计数的汉字(常用汉字7000个),西文字体创造起来真是太轻松了,只需要确定26个...  

用户评价

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妈妈啊。。。累死我了= =....

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美版的设计比较好看~ 有幸读到...只是字实在太多了...看得我头疼

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妈妈啊。。。累死我了= =....

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因为是字体,只好啃原版

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因为是字体,只好啃原版

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