Cognitive Surplus

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出版者:Penguin Press
作者:Clay Shirky
出品人:
页数:242
译者:
出版时间:2010-06-10
价格:GBP 16.60
装帧:Hardcover
isbn号码:9781594202537
丛书系列:
图书标签:
  • 互联网
  • 社会学
  • 新媒体
  • SNS
  • 心理学
  • ClayShirky
  • 网络媒体
  • 英文
  • cognitive surplus
  • crowdsourcing
  • ubuntu
  • technology
  • sociology
  • participation
  • shared knowledge
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具体描述

The author of the breakout hit Here Comes Everybody reveals how new technology is changing us from consumers to collaborators, unleashing a torrent of creative production that will transform our world.

For decades, technology encouraged people to squander their time and intellect as passive consumers. Today, tech has finally caught up with human potential. In Cognitive Surplus , Internet guru Clay Shirky forecasts the thrilling changes we will all enjoy as new digital technology puts our untapped resources of talent and goodwill to use at last.

Since we Americans were suburbanized and educated by the postwar boom, we've had a surfeit of intellect, energy, and time-what Shirky calls a cognitive surplus. But this abundance had little impact on the common good because television consumed the lion's share of it-and we consume TV passively, in isolation from one another. Now, for the first time, people are embracing new media that allow us to pool our efforts at vanishingly low cost. The results of this aggregated effort range from mind expanding-reference tools like Wikipedia-to lifesaving-such as Ushahidi.com, which has allowed Kenyans to sidestep government censorship and report on acts of violence in real time.

Shirky argues persuasively that this cognitive surplus-rather than being some strange new departure from normal behavior-actually returns our society to forms of collaboration that were natural to us up through the early twentieth century. He also charts the vast effects that our cognitive surplus-aided by new technologies-will have on twenty-first-century society, and how we can best exploit those effects. Shirky envisions an era of lower creative quality on average but greater innovation, an increase in transparency in all areas of society, and a dramatic rise in productivity that will transform our civilization.

The potential impact of cognitive surplus is enormous. As Shirky points out, Wikipedia was built out of roughly 1 percent of the man-hours that Americans spend watching TV every year. Wikipedia and other current products of cognitive surplus are only the iceberg's tip. Shirky shows how society and our daily lives will be improved dramatically as we learn to exploit our goodwill and free time like never before.

作者简介

克莱·舍基,被誉为“互联网革命最伟大的思考者”、“新文化最敏锐的观察者”,从事有关互联网的社会和经济影响的写作、教学与咨询,特别关注社会网络和技术网络的交叉地带。目前在纽约大学的互动电信项目中任教,其咨询客户包括诺基亚、宝洁、BBC、美国海军和乐高公司等。多年来,在《纽约时报》、《华尔街日报》、《哈佛商业评论》、《连线》和《IEEE计算机》等报刊上发表文章,广受读者追捧,并经常在技术会议上充当主题演讲者。

目录信息

读后感

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翻了几十页,觉得外国人写书的思维方式仍然让我接受不了。不是说逻辑性强的么,我更像是在沙尘暴中找沙堆。有书评说第六章是亮点,我还未读到。回头翻下,看了前几张,只看到颠来倒去的重复一个意思,不懂作者的逻辑  

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克莱·舍基说,美国人一年花在看电视上的时间大约2000亿个小时,而这几乎是2000个维基百科项目一年所需要的时间。如果我们将每个人的自由时间看成一个集合体,一种认知盈余,那么,这种盈余会有多大?我们已经忘记了我们的自由时间始终属于我们自己,我们可以凭自己的意愿来消...

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How much of your time is spent consuming things other people made (TV, music, video games, websites) versus making your own? Only one of those adds to your value as a human being. ——David Wong 你有多少时间是在消费别人创造的东西:电视,音乐,电玩,网站,.....  

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原文的副标题是 互联时代的创新与慷慨 我觉得更符合本书的内容,更多时候作者是在向读者展示一种事实和现象(如本书前大半部分内容),以及一些经验教训分享和一点激发性的思考(如最后几章所述)。或许国人正或已经被学以致用的框框筐住了,总想获得直接快速的收益,或许是对...  

用户评价

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为什么人们有那么多时间上网做各种各样的事情? 原因无非三种:手段(便捷)、动机(分享,互惠互利,自我的内在满足和实现)和机会(有更多机会去实现人的伦理。 互联网时代不是专业/业余的二分法时代,而是认可普通人的创造是有价值的,本身就是自我实现的过程,互联网前所未有地帮助人们实现这种价值。个人满足与整全并非假象,但是网络大众的集体创造被无偿占有也是事实。文化生产背后的技术与利益结构不应被人遗忘,无论该种利益属于何种资本主义。

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2010年出版的此书内容已经严重过时,老生常谈。

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clay 的东西从来就是 纸上谈兵,完全不会告诉你如何解决问题,也不启发你去触类旁通,因为枚举的例子都非常specific,根本没有普适性。唯讲话铿锵有力,令人舒爽。

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impressive book,interesting stories& perspectives

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我最喜欢这种披着理论外衣但是有很强实践意义的东西了——既有“解构世界”的高端感,又有似乎常能被举一反三的实践性。蛮明显是一些结构功能主义的痕迹,也从文化社会学角度讨论了下被机构化的社交网络。虽然并不是tip-book,也还是蛮适合做MKT等行业稍瞄两眼的。

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