The Mind of the Market pdf epub mobi txt 電子書下載 2025

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Michael Shermer

Times Books

2007-12-26

336

USD 26.00

Hardcover

9780805078329

圖書標籤: Economics 經濟思維心理與行為 mind 行為經濟學美國經濟學

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发表于2025-01-31

The Mind of the Market epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2025

The Mind of the Market pdf epub mobi txt 電子書下載 2025

圖書描述

Bestselling author Michael Shermer explains how evolution shaped the modern economy-and why people are so irrational about money How did we make the leap from ancient hunter-gatherers to modern consumers and traders? Why do people get so emotional and irrational about bottom-line financial and business decisions? Is the capitalist marketplace a sort of Darwinian organism, evolved through natural selection as the fittest way to satisfy our needs? In this eye-opening exploration, author and psychologist Michael Shermer uncovers the evolutionary roots of our economic behavior. Drawing on the new field of neuroeconomics, Shermer investigates what brain scans reveal about bargaining, snap purchases, and establishing trust in business. He scrutinizes experiments in behavioral economics to understand why people hang on to losing stocks, why negotiations disintegrate into tit-for-tat disputes, and why money does not make us happy. He brings together astonishing findings from psychology, biology, and other sciences to describe how our tribal ancestry makes us suckers for brands, why researchers believe cooperation unleashes biochemicals similar to those released during sex, why free trade promises to build alliances between nations, and how even capuchin monkeys get indignant if they don't get a fair reward for their work.

The Mind of the Market 下載 mobi epub pdf txt 電子書

著者簡介

邁剋爾·捨默

佩珀代因大學心理學學士，加州大學富爾頓分校實驗心理學碩士，剋萊濛特研究大學科學史博士。

曾在加州大學洛杉磯分校教授心理學、進化論和科學史。

他著作頗豐，齣版過9本書，包括暢銷書《為什麼人們會相信怪事》、《我們何以信》和《善與惡的科學》。

他目前擔任剋萊濛特研究大學客座教授，同時是《科學人》雜誌的專欄作傢，以及《懷疑論者》雜誌的發行人。

已故當代最著名的進化生物學傢斯蒂芬·古爾德稱捨默為“美國公眾生活中的重要人物”。

圖書目錄

The Mind of the Market pdf epub mobi txt 電子書下載

想要找書就要到小哈圖書下載中心

qciss.net

立刻按 ctrl+D收藏本頁

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用戶評價

評分☆☆☆☆☆

入門級讀物，倒是適閤我這種連馬太效應都搞不清楚的人。

評分☆☆☆☆☆

入門級讀物，倒是適閤我這種連馬太效應都搞不清楚的人。

評分☆☆☆☆☆

入門級讀物，倒是適閤我這種連馬太效應都搞不清楚的人。

評分☆☆☆☆☆

很好的書。

評分☆☆☆☆☆

很好的書。

讀後感

評分☆☆☆☆☆

书的内容我觉得是好的，包括作者的思考写作和内容。其中涉及到的经济学的内容基本在别的书上都有，不过这书我推荐读这块，因为其他的书就是给你讲道理，这书从生物学上找原理。但是我一次次对这个湛庐文化的书表示失望，翻译的粗糙呀。你如果不行，可以读读，看的人头痛。 ...

評分☆☆☆☆☆

This is my homework for computational evolution biology. Part of the content relates to this book. The following analogies of pairs of definitions are from economical and biological realms. 1. Commercial competition and natural selection First of all, bot...

評分☆☆☆☆☆

Econ students frequently make mistakes by taking a theoretical assumption (i.e. rational choice) for solidary fact when confronting with real world problems. It appears to me that such attitude is both arrogant and narrow-minded. This book will hopefully se...

評分☆☆☆☆☆

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The Mind of the Market pdf epub mobi txt 電子書下載 2025