Introducing Social Semiotics pdf epub mobi txt 电子书下载 2024

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Theo van Leeuwen

Routledge

2004-12-31

320

USD 46.95

Paperback

9780415249447

图书标签: 符号学英文 Multimodality 语言学文学批评导论 vanLeeuwen semiotics

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发表于2024-11-05

Introducing Social Semiotics epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

Introducing Social Semiotics pdf epub mobi txt 电子书下载 2024

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Introducing Social Semiotics uses a wide variety of texts including photographs, adverts, magazine pages and film stills to explain how meaning is created through complex semiotic interactions. Practical exercises and examples as wide ranging as furniture arrangements in public places and advertising jingles, provide readers with the knowledge and skills they need to be able to analyze and also produce successful multimodal texts and designs. The book traces the development of semiotic resources through particular channels such as the history of the Press and advertising; and explores how and why these resources change over time, for reasons such as advancing technology. Featuring a full glossary of terms, exercises, discussion points and suggestions for further reading, Introducing Social Semiotics makes concrete the complexities of meaning making and is essential reading for anyone interested in how communication works.

Introducing Social Semiotics 下载 mobi epub pdf txt 电子书

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Introducing Social Semiotics pdf epub mobi txt 电子书下载

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