Designing Type pdf epub mobi txt 电子书下载 2024

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简体网页||繁体网页

Karen Cheng

Yale University Press

Apr 17, 2006

224

$29.95

Paperback

9780300111507

图书标签: 字体字体设计设计 design Typography Font typo CAA图书馆

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发表于2024-11-08

Designing Type epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

Designing Type pdf epub mobi txt 电子书下载 2024

图书描述

As one of a graphic designer’s most essential tools, typefaces influence the appearance of visual print materials perhaps more than any other component. This essential book explains the processes behind creating and designing type. Author Karen Cheng discusses issues of structure, optical compensation, and legibility, with special emphasis given to the often overlooked relationships between letters and shapes in a font.

The book is illustrated with numerous diagrams that demonstrate visual principles and letter construction, ranging from informal progress sketches to final type designs and diagrams. A wide range of classic and modern typefaces is analyzed, including those from many premier contemporary type foundaries. Introductory essays and diagrams emphasize the history of type, the primary systems of typeface classification, the two main proportional systems for type, the parts of a letter, the effects of new technology on design methodology, the optical illusions that affect density and balance in letterforms, and the differences in form between basic serif typestyles. The book provides detailed guidelines for creating serif and sans serif letters, numbers, punctuation, and accents.

As design clients increasingly call for original and custom typefaces, Designing Type is a superb reference for both students and professional graphic designers.

Designing Type 下载 mobi epub pdf txt 电子书