The Marketing Plan Handbook pdf epub mobi txt 电子书下载 2024

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Marian Burk Wood

Pearson

2004-11-9

216

GBP 39.99

Paperback

9780131485259

图书标签: 市场营销市场研究 Marketing

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发表于2024-11-23

The Marketing Plan Handbook epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

The Marketing Plan Handbook pdf epub mobi txt 电子书下载 2024

图书描述

Practical hands-on supplement enables readers to develop a realistic, customized marketing plan. Offers readers the opportunity to create and critique marketing plans for all kinds of organizations.

Behind every successful product is a great marketing plan.

Marketing textbooks often contain marketing plan outlines or discuss the general use of marketing plans, but don't explain exactly how to develop a marketing plan. Yet that is exactly what student marketers really need.

This book fills the gap.For your convenience, we offer correlation guides suggesting how this book can be used with many of our bestselling textbooks. Please ask your local Prentice Hall representative for details or email college_marketing@prenhall.com.

The Marketing Plan Handbook 下载 mobi epub pdf txt 电子书