Dealing with Darwin pdf epub mobi txt 電子書下載 2024

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Geoffrey A. Moore

Portfolio Hardcover

2005-12-29

304

USD 25.95

Hardcover

9781591841074

圖書標籤: 商業創新創業 innovation 互聯網 biz NewBooksNetwork GeoffreyMoore

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发表于2024-11-22

Dealing with Darwin epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2024

Dealing with Darwin pdf epub mobi txt 電子書下載 2024

圖書描述

Bestselling author Geoffrey Moore shows companies how to rise to the challenge of natural selectionand master their own evolution

Geoffrey Moore is one of the most respected and bestselling names in business books. In his widely quoted Crossing the Chasm, he identified and addressed the greatest challenge facing new ventures. Now he's back with a book for established businesses that need to learn how to adaptor suffer the slow declines into marginalized performance that have characterized so many Fortune 500 icons in recent years.

Deregulation, globalization, and e-commerce are exerting unprecedented pressures on company profits. In this new economic ecosystem, companies must dramatically differentiate from their direct competitorsor risk declining performance and eventual extinction. But how do companies choose the right innovation strategy? Or overcome internal inertia that resists the kind of radical commitments needed to truly set the company's offers apart?

Illustrating his arguments with more than one hundred examples and a full-length case study based on his unprecedented access to Cisco Systems, Moore shows businesses how to meet today's Darwinian challenges, whether they're producing commodity products or customized services. For companies whose competitive differentiation to the marketplace is still effective, he demonstrates how innovations in execution can help boost productivity, whether a company is competing in a growth market, a mature market, or even a declining market. For companies in danger of succumbing to competitive pressures, he shows how to overcome inertia by engaging the entire corporate community in an unceasing commitment to innovate and evolve.

For any business competing in today's eat-or-be-eaten economic jungle, this groundbreaking guide shows not only how to survive, but also thrive.

Dealing with Darwin 下載 mobi epub pdf txt 電子書

著者簡介

傑弗裏·摩爾高科技營銷魔法之父，矽榖戰略與創新谘詢專傢。他所創立的關於技術産品生命周期的定律，被稱為新摩爾定律。他的研究以公司盈利的關鍵點“銷售”為切入點，把精力都集中於公司的生存和發展上。摩爾是鴻溝谘詢公司的創始人，同時擔任一些聲名顯赫的商業領袖(如思科的CEO約翰·錢伯斯)的私人顧問，幫助高科技公司化解企業策略和營銷方針上的危機，惠普、微軟、甲骨文等公司都是摩爾的客戶。他的著作已經成為哈佛、斯坦福等許多商學院的必讀書。

圖書目錄

Dealing with Darwin pdf epub mobi txt 電子書下載

想要找書就要到小哈圖書下載中心

qciss.net

立刻按 ctrl+D收藏本頁

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用戶評價

評分☆☆☆☆☆

The context is heavy and a little bit boring for me, innovation is a hard concept to be explained, i suppose the first 4 chapters are fundamentals, i lost a bit of interests after that, still a good read at times.

評分☆☆☆☆☆