Dealing with Darwin pdf epub mobi txt 電子書下載 2025

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Geoffrey A. Moore

Portfolio Hardcover

2005-12-29

304

USD 25.95

Hardcover

9781591841074

圖書標籤: 商業創新創業 innovation 互聯網 biz NewBooksNetwork GeoffreyMoore

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发表于2025-02-25

Dealing with Darwin epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2025

Dealing with Darwin pdf epub mobi txt 電子書下載 2025

圖書描述

Bestselling author Geoffrey Moore shows companies how to rise to the challenge of natural selectionand master their own evolution

Geoffrey Moore is one of the most respected and bestselling names in business books. In his widely quoted Crossing the Chasm, he identified and addressed the greatest challenge facing new ventures. Now he's back with a book for established businesses that need to learn how to adaptor suffer the slow declines into marginalized performance that have characterized so many Fortune 500 icons in recent years.

Deregulation, globalization, and e-commerce are exerting unprecedented pressures on company profits. In this new economic ecosystem, companies must dramatically differentiate from their direct competitorsor risk declining performance and eventual extinction. But how do companies choose the right innovation strategy? Or overcome internal inertia that resists the kind of radical commitments needed to truly set the company's offers apart?

Illustrating his arguments with more than one hundred examples and a full-length case study based on his unprecedented access to Cisco Systems, Moore shows businesses how to meet today's Darwinian challenges, whether they're producing commodity products or customized services. For companies whose competitive differentiation to the marketplace is still effective, he demonstrates how innovations in execution can help boost productivity, whether a company is competing in a growth market, a mature market, or even a declining market. For companies in danger of succumbing to competitive pressures, he shows how to overcome inertia by engaging the entire corporate community in an unceasing commitment to innovate and evolve.

For any business competing in today's eat-or-be-eaten economic jungle, this groundbreaking guide shows not only how to survive, but also thrive.

Dealing with Darwin 下載 mobi epub pdf txt 電子書

著者簡介

傑弗裏·摩爾高科技營銷魔法之父，矽榖戰略與創新谘詢專傢。他所創立的關於技術産品生命周期的定律，被稱為新摩爾定律。他的研究以公司盈利的關鍵點“銷售”為切入點，把精力都集中於公司的生存和發展上。摩爾是鴻溝谘詢公司的創始人，同時擔任一些聲名顯赫的商業領袖(如思科的CEO約翰·錢伯斯)的私人顧問，幫助高科技公司化解企業策略和營銷方針上的危機，惠普、微軟、甲骨文等公司都是摩爾的客戶。他的著作已經成為哈佛、斯坦福等許多商學院的必讀書。

圖書目錄

Dealing with Darwin pdf epub mobi txt 電子書下載

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用戶評價

評分☆☆☆☆☆

The context is heavy and a little bit boring for me, innovation is a hard concept to be explained, i suppose the first 4 chapters are fundamentals, i lost a bit of interests after that, still a good read at times.

評分☆☆☆☆☆

太難看瞭....講瞭十四種創新，但是都是蜻蜓點水，完全在套一些概念...

評分☆☆☆☆☆

太難看瞭....講瞭十四種創新，但是都是蜻蜓點水，完全在套一些概念...

讀後感

評分☆☆☆☆☆

书是非常好的书，内容翔实有力，观念独到精专。但是这个译者，浙大的陈劲，实在是不给力。一方面对IT专业非常陌生，导致专业词汇和概念错误无数。另一方面连基本的中文语法都不顾及，行文晦涩难懂，基本上就是照着英文直接对比翻译的，导致可读性非常差。文科生翻译科技...

評分☆☆☆☆☆

公司是船，创新是帆《公司进化论》认为，商业世界和物竞天择的自然界类似，公司要在弱肉强食的商业世界里存活下来，必须保持持续的创新状态。我们从三个方面理解本书的重点，第1个重点是创新的回报分析，第2个重点是品类成熟生命周期的概念，第3个重点是如何实现可持续创...

評分☆☆☆☆☆

企业如有机物一样，生命周期的，initial，growth, mature, fualt line, end of life.企业的类型有 volume operation, complex system 两种类型，像宝洁，大众汽车，肯德基这样的直接面向大众的企业就是volume的，靠量取胜，符合长尾效应，他们的产品可标准化，机械化，流程化；...

評分☆☆☆☆☆

《公司进化论》以耳目一新的方式诠释了创新的本质。Geoffey Moore以自然进化来比喻创新，首先把客户需求视为一种稀缺资源，而对于稀缺资源的争夺激发了创新的渴望；随着客户对于某种创新的偏好形成了某种自然选择，导致了适者生存的结果...因此，成功的公司必须不断“进化”其...

評分☆☆☆☆☆

公司进化论：伟大的企业如何持续创新作者：（美）摩尔（Moore，G.A）著，陈劲译出版社：机械工业出版社出版日期：2007-5-1 ISBN：9787111214267 字数：印次：1 版次：1 纸张：胶版纸内容提要杰弗里A．摩尔的新著《公司进化论》，是关于企业创新的优秀著述。与传统的...

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Dealing with Darwin pdf epub mobi txt 電子書下載 2025