How to Fly a Horse pdf epub mobi txt 电子书 下载 2025
Kevin Ashton led pioneering work on RFID (radio frequency identification) networks, for which he coined the term "the Internet of Things," and co-founded the Auto-ID Center at MIT. His writing about innovation and technology has appeared in Quartz, Medium, The Atlantic, and the New York Times.
- 思维
- 创新
- 成长
- Business
- 英文原版
- 管理
- 创意
- 淘宝网光速书店有售
As a technology pioneer at MIT and as the leader of three successful start-ups, Kevin Ashton experienced firsthand the all-consuming challenge of creating something new. Now, in a tour-de-force narrative twenty years in the making, Ashton leads us on a journey through humanity’s greatest creations to uncover the surprising truth behind who creates and how they do it. From the crystallographer’s laboratory where the secrets of DNA were first revealed by a long forgotten woman, to the electromagnetic chamber where the stealth bomber was born on a twenty-five-cent bet, to the Ohio bicycle shop where the Wright brothers set out to “fly a horse,” Ashton showcases the seemingly unremarkable individuals, gradual steps, multiple failures, and countless ordinary and usually uncredited acts that lead to our most astounding breakthroughs.
Creators, he shows, apply in particular ways the everyday, ordinary thinking of which we are all capable, taking thousands of small steps and working in an endless loop of problem and solution. He examines why innovators meet resistance and how they overcome it, why most organizations stifle creative people, and how the most creative organizations work. Drawing on examples from art, science, business, and invention, from Mozart to the Muppets, Archimedes to Apple, Kandinsky to a can of Coke, How to Fly a Horse is a passionate and immensely rewarding exploration of how “new” comes to be.
具体描述
读后感
1.创新是这么一个过程：一步一步行动，一次一次失败，许久之后的某一步，成功了。(创新不靠灵感，靠长期持续行动，灵感也是长期持续行动衍生出来的副产品) 2.从这个定义来看，每个人都可以创新。难就难在——怎么保证长期持续行动？(你可能累了，你可能被诱惑了)怎么忍受一次次...
评分真本书书写得还不错，里面的很多道理我们也其实从不同角度都听过，不过还是能让我们更深刻地去了理解这些道理，有点不好的地方是翻译的语言读起来不是很顺。 作者一开篇讲了一个12岁的黑人奴隶解决香草人工繁殖难题的故事，来说明创造性思维和一般思维其实是相同的，它就是一...
评分本书的作者——凯文阿什顿，大名鼎鼎的“物联网”概念的提出者，在这一本书中向一种在长久的社会文化中植根的观念发起了冲击。创新这个概念，似乎长久以来都带着一股神秘的色彩，提到创新，人们往往会将其与天才联系在一起，仿佛创新是天才们的专属物，而阿什顿——一位成功的...
用户评价
看过罗胖推荐的中文版了。说实话，作者说了好多故事，阅读起来很轻松，但是道理深刻。你我不一定都知道，就算知道了，又未必能做到！创造，是勤奋工作的产物啊！！！根本停不下来的工作！
评分出乎意料的好，整三观、刷心志
评分看过罗胖推荐的中文版了。说实话，作者说了好多故事，阅读起来很轻松，但是道理深刻。你我不一定都知道，就算知道了，又未必能做到！创造，是勤奋工作的产物啊！！！根本停不下来的工作！
评分Just do it
评分Just do it
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