图书标签: 思维 创新 成长 Business 英文原版 管理 创意 淘宝网光速书店有售
发表于2024-05-19
How to Fly a Horse pdf epub mobi txt 电子书 下载 2024
As a technology pioneer at MIT and as the leader of three successful start-ups, Kevin Ashton experienced firsthand the all-consuming challenge of creating something new. Now, in a tour-de-force narrative twenty years in the making, Ashton leads us on a journey through humanity’s greatest creations to uncover the surprising truth behind who creates and how they do it. From the crystallographer’s laboratory where the secrets of DNA were first revealed by a long forgotten woman, to the electromagnetic chamber where the stealth bomber was born on a twenty-five-cent bet, to the Ohio bicycle shop where the Wright brothers set out to “fly a horse,” Ashton showcases the seemingly unremarkable individuals, gradual steps, multiple failures, and countless ordinary and usually uncredited acts that lead to our most astounding breakthroughs.
Creators, he shows, apply in particular ways the everyday, ordinary thinking of which we are all capable, taking thousands of small steps and working in an endless loop of problem and solution. He examines why innovators meet resistance and how they overcome it, why most organizations stifle creative people, and how the most creative organizations work. Drawing on examples from art, science, business, and invention, from Mozart to the Muppets, Archimedes to Apple, Kandinsky to a can of Coke, How to Fly a Horse is a passionate and immensely rewarding exploration of how “new” comes to be.
Kevin Ashton led pioneering work on RFID (radio frequency identification) networks, for which he coined the term "the Internet of Things," and co-founded the Auto-ID Center at MIT. His writing about innovation and technology has appeared in Quartz, Medium, The Atlantic, and the New York Times.
看过罗胖推荐的中文版了。说实话,作者说了好多故事,阅读起来很轻松,但是道理深刻。你我不一定都知道,就算知道了,又未必能做到!创造,是勤奋工作的产物啊!!!根本停不下来的工作!
评分Just do it
评分看了中文版,还可以吧,有很多例子,个人不是太喜欢这类书
评分出乎意料的好,整三观、刷心志
评分Just do it
罗胖开始推广这本书了,看看后续如何,说实话,该书在goodread上的分数并没像罗胖所言的那样具有爆炸性,还是等时间来验证之后的销量与影响吧。不过真的不知道,为什么要把原作这样一个标题翻译的那么四平八稳
评分 评分“物联网”创意的提出者凯文·阿什顿,是创新界的网红神话之一;这位年轻的美国麻省理工学院研究员,曾执掌三家新兴科技公司,其人其事其观点被媒体广泛传播。而正是这样一位拥有神奇创新力的大佬,却在《被误读的创新》一书中提出了新的观点:“创造不是魔法,而是工作。”在...
评分 评分How to Fly a Horse pdf epub mobi txt 电子书 下载 2024