圖書標籤: 營銷 客戶服務 201909ReadingChallenge
发表于2024-11-08
Clients for Life pdf epub mobi txt 電子書 下載 2024
<CENTER>An Innovative Blueprint for Enduring Client Relationships</CENTER>
More than 15 million people in this country earn their livings by serving clients, and their numbers are growing every day. Unfortunately, far too few develop the skills and strategies needed to rise to the top in a world where clients have almost unlimited access to information and expertise. Supported by more than one hundred case studies and wisdom gleaned from interviews with dozens of leading CEOs and prominent business advisors, Clients for Life identifies what clients really want and lays out the core qualities that distinguish the client advisor -- an irreplaceable resource -- from the expert for hire -- a tradable commodity.
<UL TYPE=CIRCLE>
<LI>Experts are specialists; advisors become deep generalists who have broad perspective.
<LI>Experts are for hire; advisors have selfless independence, balancing client devotion with objectivity and detachment.
<LI>Experts have professional credibility; advisors develop deep personal trust.
<LI>Experts analyze; advisors synthesize and bring big-picture thinking to the table.
<LI>Experts supply expertise and information; advisors are educators who provide insight and wisdom.
</UL>
Portraits of history's most famously successful advisors, including Machiavelli, Sir Thomas More, and J. P. Morgan, underscore these timeless qualities that modern professionals need to develop to excel in today's competitive environment.
I read Sobel many years ago with a lot of admiration. How funny my reading experience in the past 9 months has shifted my judgment! There are some good chapters and insights such as deep generalist, selfless independence and mission orientation, however I tend to ignore how he contributed advisor's success to some superficial and hearsay evidence.
評分對於服務性行業來講,這本書肯定是must read的
評分對於服務性行業來講,這本書肯定是must read的
評分I read Sobel many years ago with a lot of admiration. How funny my reading experience in the past 9 months has shifted my judgment! There are some good chapters and insights such as deep generalist, selfless independence and mission orientation, however I tend to ignore how he contributed advisor's success to some superficial and hearsay evidence.
評分對於服務性行業來講,這本書肯定是must read的
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Clients for Life pdf epub mobi txt 電子書 下載 2024