Reconnecting Marketing to Markets pdf epub mobi txt 電子書下載 2024

☆☆☆☆☆
簡體網頁||繁體網頁

Araujo, Luis; Finch, John; Kjellberg, Hans

2010-12

292

$ 124.30

9780199578061

圖書標籤: studies market

喜歡 Reconnecting Marketing to Markets 的讀者還喜歡

下載链接在页面底部

點擊這裡下載

facebook linkedin mastodon messenger pinterest reddit telegram twitter viber vkontakte whatsapp 複製鏈接

想要找書就要到小哈圖書下載中心

qciss.net

立刻按 ctrl+D收藏本頁

你會得到大驚喜!!

发表于2024-11-07

Reconnecting Marketing to Markets epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2024

Reconnecting Marketing to Markets pdf epub mobi txt 電子書下載 2024

圖書描述

The historical link between marketing and markets, prevalent until the 1960s, has given way to the view of marketing as a portable set of tools applicable to markets and non-markets alike. By re-establishing the connection between the two, this book examines the argument that marketing produces markets: marketing practices and theories play a very significant role in the production of markets and the kinds of entities and phenomena that populate markets. This interdisciplinary book brings together theoretical and empirical contributions from marketing and economic sociology to analyse and develop novel approaches to interpreting the relationship between marketing theory, marketing practices, and markets across a variety of market settings and countries.

Reconnecting Marketing to Markets 下載 mobi epub pdf txt 電子書