The Other Side of Innovation pdf epub mobi txt 电子书 下载 2024


The Other Side of Innovation

简体网页||繁体网页
Vijay Govindarajan
Harvard Business Press
2010-9-2
240
USD 29.95
Hardcover
9781422166963

图书标签: 创新  创业  管理  商业  美國  市场营销  学习  創新   


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发表于2024-11-27

The Other Side of Innovation epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

The Other Side of Innovation epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

The Other Side of Innovation pdf epub mobi txt 电子书 下载 2024



图书描述

Companies can’t survive without innovating. But most put far more emphasis on generating Big Ideas than on executing themturning ideas into actual breakthrough products, services, and process improvements.

That’s because ideating” is energizing and glamorous. By contrast, execution seems like humdrum, behind-the-scenes dirty work. But without execution, Big Ideas go nowhere.

In The Other Side of Innovation, Vijay Govindarajan and Chris Trimble reveal how to execute an innovation initiativewhether a simple project or a grand, gutsy gamble.. Drawing on examples from innovators as diverse as Allstate, BMW, Timberland, and Nucor, the authors explain how to:

Build the Right Team: Determine who’ll be on the team, where they’ll come from, how they’ll be organized, how much time they’ll devote to the project, and how they’ll navigate the delicate and conflict-rich partnership between innovation and ongoing operations.

Manage a Disciplined Experiment: Decide how team members can quickly test their assumptions , translate results into new knowledge, and measure progress. Give innovation leaders a tough but fair performance evaluation.

Practical and provocative, this new book takes you step-by-step through the innovation execution processso your Big Ideas deliver their full promise.

The Other Side of Innovation 下载 mobi epub pdf txt 电子书

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