Obliquity

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出版者:Profile Books
作者:John Kay
出品人:
页数:224
译者:
出版时间:2010-3-18
价格:GBP 10.99
装帧:Hardback
isbn号码:9781846682889
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An original, widely-applicable concept from one of the world's foremost economists. Obliquity will be The Tipping Point for the new decade.

If you want to go in one direction, the best route may involve going in another. This is the concept of ‘obliquity’: paradoxical as it sounds, many goals are more likely to be achieved when pursued indirectly. Whether overcoming geographical obstacles, winning decisive battles or meeting sales targets, history shows that oblique approaches are the most successful, especially in difficult terrain.

Pre-eminent economist John Kay applies his provocative, universal theory to everything from international business to town planning and from football to managing forest fires. He shows why the most profitable companies are not always the most profit-oriented; why the richest men and women are not the most materialistic; and why the happiest people are not necessarily those who focus on happiness.

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评分

has some clever remarks but the author keeps repeating himself with the couple of examples he has. i like the conclusion from my own experience but don't think his argument is so powerful and flawless. He can't draw correlation like that, totally lacking ri...

评分

has some clever remarks but the author keeps repeating himself with the couple of examples he has. i like the conclusion from my own experience but don't think his argument is so powerful and flawless. He can't draw correlation like that, totally lacking ri...

评分

has some clever remarks but the author keeps repeating himself with the couple of examples he has. i like the conclusion from my own experience but don't think his argument is so powerful and flawless. He can't draw correlation like that, totally lacking ri...

评分

has some clever remarks but the author keeps repeating himself with the couple of examples he has. i like the conclusion from my own experience but don't think his argument is so powerful and flawless. He can't draw correlation like that, totally lacking ri...

评分

has some clever remarks but the author keeps repeating himself with the couple of examples he has. i like the conclusion from my own experience but don't think his argument is so powerful and flawless. He can't draw correlation like that, totally lacking ri...

用户评价

评分

Random. Uncertainty. Adaptability. Anything can happen, and happens for a reason...or not.

评分

Random. Uncertainty. Adaptability. Anything can happen, and happens for a reason...or not.

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接触到这个作者是金融市场方面的书,但是这本书,真的很有哲学深度,我对英国作者的敬仰,每次都让我想鄙视美国的机械思维。

评分

Random. Uncertainty. Adaptability. Anything can happen, and happens for a reason...or not.

评分

Random. Uncertainty. Adaptability. Anything can happen, and happens for a reason...or not.

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