Philip Meyer's work in precision journalism established a new and ongoing trend-the use by reporters of social science research techniques to increase the depth and accuracy of major stories. In this fully updated, fourth edition of the classic Precision Journalism (known as The New Precision Journalism in its third edition), Meyer shows journalists and students of journalism how to use new technology to analyze data and provide more precise information in easier-to-understand forms. New to this edition are an overview of the use of theory and science in journalism; game theory applications; introductions to lurking variables and multiple and logistic regression; and developments in election surveys. Key topics retained and updated include elements of data analysis; the use of statistics, computers, surveys, and experiments; database applications; and the politics of precision journalism. This accessible book is an important resource for working journalists and an indispensable text for all journalism majors.
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看到statistics一章 感觉有点太学术了…整本书讲了好多polling的东西,怎么用在新闻上啊…
评分看到statistics一章 感觉有点太学术了…整本书讲了好多polling的东西,怎么用在新闻上啊…
评分后半本关于电脑技术的可以忽略。
评分后半本关于电脑技术的可以忽略。
评分后半本关于电脑技术的可以忽略。
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