Market-Based Management (5th Edition) pdf epub mobi txt 电子书下载 2024

☆☆☆☆☆
简体网页||繁体网页

Roger Best

Prentice Hall

2008-04-03

544

USD 131.67

Paperback

9780132336536

图书标签: Business

喜欢 Market-Based Management (5th Edition) 的读者还喜欢

下载链接在页面底部

点击这里下载

facebook linkedin mastodon messenger pinterest reddit telegram twitter viber vkontakte whatsapp 复制链接

想要找书就要到小哈图书下载中心

qciss.net

立刻按 ctrl+D收藏本页

你会得到大惊喜!!

发表于2024-11-05

Market-Based Management (5th Edition) epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

Market-Based Management (5th Edition) pdf epub mobi txt 电子书下载 2024

图书描述

This unique book is built around a performance orientation and the belief that real learning occurs only with the application of knowledge. It emphasizes market-based management–with a focus on the linkages between marketing strategy and profitability, and provides a systematic method for learners to evaluate the profit impact of a marketing strategy. Coverage that goes beyond marketing fundamentals features a three-fold integration of market-driven strategy, customer satisfaction, and profitable growth–giving readers the tools and techniques for delivering higher levels of customer satisfaction, marketing productivity and profitability. A special effort was made to include more coverage of customer loyalty marketing, performance metrics, customer relationship marketing, and brand and product line strategies. For anyone interested in strategic marketing.

Market-Based Management (5th Edition) 下载 mobi epub pdf txt 电子书