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Branded Male pdf epub mobi txt 電子書下載 2024

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Mark Tungate

Kogan Page

2008-4-1

256

USD 39.95

Hardcover

9780749450113

圖書標籤: metrosexuality

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发表于2024-09-07

Branded Male epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2024

Branded Male pdf epub mobi txt 電子書下載 2024

圖書描述

Branded Male discusses the evolution of the male consumer and the efforts of marketers to tap into the underdeveloped male market. Using a typical modern male's weekday as a template, the book considers all the opportunities for marketing to him and the best ways to exploit these opportunities. Through this template, Branded Male examines male-centered branding in areas as diverse as cars, restaurants, technology, fashion & grooming, bars, gyms and books. Tungate also traces the evolution of the male consumer over the course of the past years, providing insight into how marketing experts have successfully targeted men.

Branded Male 下載 mobi epub pdf txt 電子書