具体描述
The first complete look at one of America's legendary business leaders This groundbreaking biography by Kevin Maney, acclaimed technology columnist for USA Today, offers fresh insight and new information on one of the twentieth century's greatest business figures. Over the course of forty-two years, Thomas J. Watson took a failing business called The Computer-Tabulating-Recording Company and transformed it into IBM, the world's first and most famous high-tech company. The Maverick and His Machine is the first modern biography of this business titan. Maney secured exclusive access to hundreds of boxes of Watson's long-forgotten papers, and he has produced the only complete picture of Watson the man and Watson the legendary business leader. These uncovered documents reveal new information about how Watson bet the company in the 1920s on tabulating machines-the forerunners to computers-and how he daringly beat the Great Depression of the 1930s. The documents also lead to new insights concerning the controversy that has followed Watson: his suppos ed coll usion with Adolf Hitler's Nazi regime. Maney paints a vivid portrait of Watson, uncovers his motivations, and offers needed context on his mammoth role in the course of modern business history. Jim Collins, author of the bestsellers Good to Great and Built to Last, writes in the Foreword to Maney's book: "Leaders like Watson are like forces of nature-almost terrifying in their release of energy and unpredictable volatility, but underneath they still adhere to certain patterns and principles. The patterns and principles might be hard to see amidst the melee, but they are there nonetheless. It takes a gifted person of insight to highlight those patterns, and that is exactly what Kevin Maney does in this book." The Maverick and His Machine also includes never-before-published photos of Watson from IBM's archives, showing Watson in greater detail than any book ever has before. Essential reading for every businessperson, tech junkie, and IBM follower, the book is also full of the kind of personal detail and reconstructed events that make it a page-turning story for general readers. The Maverick and the Machine is poised to be one of the most important business biographies in years. Kevin Maney is a nationally syndicated, award-winning technology columnist at USA Today, where he has been since 1985. He is a cover story writer whose story about IBM's bet-the-company move gained him national recognition. He was voted best technology columnist by the business journalism publication TJFR. Marketing Computers magazine has four times named him one of the most influential technology columnists. He is the author of Wiley's MEGAMEDIA SHAKEOUT: The Inside Story of the Leaders and the Losers in the Exploding Communications Industry, which was a Business Week Bestseller.
Residence: Clifton, VA. "Watson was clearly a genius with a thousand helpers, yet he managed to build an institution that could transcend the genius."
-from the Foreword by Jim Collins "Like all great biographers, Kevin Maney gives us an engaging story. . .his fascinating and definitive book about IBM's founder is replete with amazing revelations and character lessons that resonate today."
-Rosabeth Moss Kanter, Harvard Business School, bestselling author of Evolve! and When Giants Learn to Dance
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我很少读到一部作品能如此有效地平衡学术的严谨性与大众的娱乐需求。书中引用的那些理论框架和技术细节，初看之下令人望而却步，但作者的叙事技巧高超，总能将这些复杂概念融入到紧张的动作场景或引人入胜的对话之中，让即便是门外汉的我也能理解其核心要义。这种“教育性”的植入处理得极其自然，绝无生硬的说教感。它更像是在带你进行一场沉浸式的技术培训，只是背景设定在一个充满戏剧冲突的舞台上。每一次知识点的解锁，都伴随着角色命运的转折，使得学习的过程充满了悬念。对于那些渴望在娱乐中获取硬核知识的读者来说，这本书简直是完美的范本。它证明了优秀的故事，可以承载极其复杂的思想内核，并且还能让读者感到津津有味，而不是感到负担。
评分这本书在人物群像的塑造上达到了极高的水准，没有一个是扁平的符号，每个人物都有其内在的逻辑和难以启齿的秘密。我尤其欣赏作者对“盟友”与“敌人”边界模糊的处理。在故事的推进过程中，你永远无法确定一个刚刚给予帮助的角色下一秒是否会成为最大的阻碍，这种不确定性极大地增加了阅读的刺激感。而且，不同角色的说话方式、思考模式和行事风格都有着显著的差异，即使不看名字，仅凭对话的语气和句式结构，你也能立刻分辨出说话的人是谁，这显示了作者对语言风格的精准控制。这种细致入微的区分，使得整个世界观的构建显得无比真实可信，仿佛这些角色是真实存在于某个平行时空中的人物，他们的选择具有无法推卸的重量感。这是一部真正意义上的群星闪耀的作品，没有主角光环的过度庇佑，只有在残酷现实面前，各自挣扎求生的群像史诗。
评分这本书的叙事节奏简直让人拍案叫绝，作者对于情节的铺陈犹如一位技艺高超的织工，每一条线索的引入都恰到好处，既不显得突兀，又能精准地牵引读者的好奇心。我尤其欣赏它对角色内心世界的细致描摹，那种深层次的挣扎与自我和解的过程，写得极其真实，仿佛能触摸到人物的呼吸和心跳。那种在特定环境下，个体如何在高压下保持自我独立性的探讨，引发了我许多深层次的思考。它不仅仅是一个故事，更像是一面镜子，映照出我们在面对时代洪流时的迷茫与坚守。文本的用词考究，文学性很强，但同时又保持了极佳的可读性，让人在享受阅读快感的同时，也能汲取到知识和力量。对于喜欢那种结构复杂、需要反复品味的文学作品的读者来说，这绝对是一次不容错过的智力探险。读完合上书本的那一刻，我感觉自己的精神世界被某种无形的力量充盈了，久久不能平复。
评分坦白说，我原本对这种题材的作品抱持着审慎的态度，总担心会落入俗套，变成一部空洞的口号式宣传。然而，这本书完全颠覆了我的预期。它的魅力在于其对“规则”与“突破”之间张力的精妙拿捏。作者似乎对人性的弱点有着深刻的洞察，展现了在既定框架内，真正的创新和颠覆往往需要付出何等沉重的代价。叙述风格上，它融合了冷峻的纪实感和偶尔迸发的诗意，这种对比使得那些关键转折点更具冲击力。我反复咀嚼了其中关于决策过程的几章，那种在信息不完全的情况下，如何依靠直觉和过往经验做出“孤注一掷”选择的描写，简直是教科书级别的案例展示。它并非简单地歌颂“反叛”，而是深入探讨了反叛背后的逻辑、代价以及最终留下的遗产。对于那些身处变革前沿，需要做出艰难抉择的专业人士来说，这本书无疑是一剂强心针，或者更准确地说，是一份沉甸甸的警示录。
评分这本书的成功，很大程度上归功于其营造的氛围感，那种令人窒息却又充满希望的张力。我仿佛置身于一个充满迷雾的赛博朋克世界，空气中弥漫着金属的冰冷和未知的恐惧。作者对环境的描写细致入微，建筑的结构、光线的走向、声音的反射，都服务于整体的情感基调。更让人称道的是，它探讨了“个体价值”在庞大系统面前的易逝性，但又巧妙地通过一些微小的、几乎无法察觉的个体行动，暗示了系统并非无懈可击。这种“以小见大”的叙事手法，极大地增强了故事的史诗感和厚重感。我特别喜欢其中几段以“非人类视角”进行的观察记录，它们提供了一种抽离出来的、近乎冷酷的审视，让读者能够以更宏观的角度去评判故事中人物的行为动机，避免了情感上的过度代入，保持了一种清醒的批判性。
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