Applying Qualitative Methods to Marketing Management Research pdf epub mobi txt 電子書 下載 2024
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发表于2024-06-30
Applying Qualitative Methods to Marketing Management Research epub 下載 mobi 下載 pdf 下載 txt 電子書 下載 2024
Applying Qualitative Methods to Marketing Management Research epub 下載 mobi 下載 pdf 下載 txt 電子書 下載 2024
Applying Qualitative Methods to Marketing Management Research pdf epub mobi txt 電子書 下載 2024
圖書描述
Qualitative research methodologies are gaining more and more acceptance. This book deals with the application of qualitative methods to marketing management research. It explains different ways of making and analyzing data with qualitative tools, and it describes the generation of results working for researchers as well as for practitioners in marketing management. Teachers and students in marketing and research methodology, as well as researchers and practitioners in marketing management will find useful material on research methods and case study research.
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Applying Qualitative Methods to Marketing Management Research pdf epub mobi txt 電子書 下載
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Applying Qualitative Methods to Marketing Management Research pdf epub mobi txt 電子書 下載 2024
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