Hidden in Plain Sight pdf epub mobi txt 电子书 下载 2024


Hidden in Plain Sight

简体网页||繁体网页
Joachimsthaler, Erich
Perseus Distribution Services
2007-4
272
$ 33.84
HRD
9781422101650

图书标签: 管理  用户研究  效率  多看  入门  English   


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发表于2024-11-23

Hidden in Plain Sight epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

Hidden in Plain Sight epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

Hidden in Plain Sight pdf epub mobi txt 电子书 下载 2024



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Companies must innovate to grow, but they often forget to look beyond their own brands. Take Sony, for example. Its success with consumer innovations like the Walkman blinded it to obvious changes in how, when, and where people wanted their music. Apple capitalized on those changes in demand with the iPod, providing a new way of listening to music and of managing one's entire music library. This book explains how you can spot these opportunities that are hidden in plain sight. It introduces the demand-first innovation and growth model that will show you how to become an unbiased observer of people's consumption and usage behaviors. Refining this skill helps companies generate organic growth through new products, services, solutions, and experiences that truly enhance peoples' lives. Revealing the innovative processes of such organizations as BMW, Proctor and Gamble, GE Healthcare, and Frito-Lay, Hidden in Plain Sight offers you a new approach to identifying and executing your company's growth strategy.

点击链接进入中文版:

表象背后:发现并实施公司下一个伟大的战略(哈佛经管图书简体中文版)

Hidden in Plain Sight 下载 mobi epub pdf txt 电子书

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