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喜歡 The Membership Economy 的讀者還喜歡

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"What makes a membership organization is the attitude of the organization and the feelings of its members—not whether members subscribe."// "Access is so much bigger than ownership, and the subscription model ties customers to organizations in an ongoing relationship with an opportunity for benefits on both sides."

"What makes a membership organization is the attitude of the organization and the feelings of its members—not whether members subscribe."// "Access is so much bigger than ownership, and the subscription model ties customers to organizations in an ongoing relationship with an opportunity for benefits on both sides."

"What makes a membership organization is the attitude of the organization and the feelings of its members—not whether members subscribe."// "Access is so much bigger than ownership, and the subscription model ties customers to organizations in an ongoing relationship with an opportunity for benefits on both sides."

"What makes a membership organization is the attitude of the organization and the feelings of its members—not whether members subscribe."// "Access is so much bigger than ownership, and the subscription model ties customers to organizations in an ongoing relationship with an opportunity for benefits on both sides."

2016年第94本。看的是颱灣的中譯本，叫《引爆會員經濟》。理念概念上很清晰，雖然實例分析太淺瞭，但對我還是挺有幫助。