Nicely Said: Writing for the Web with Style and Purpose (Voices That Matter) pdf epub mobi txt 电子书下载 2024

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Nicole Fenton

New Riders; 1 edition (June 14, 2014)

2014-6-14

192

USD 18.37

Paperback

9780321988195

图书标签: 运营 Writing Web Content

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发表于2024-12-02

Nicely Said: Writing for the Web with Style and Purpose (Voices That Matter) epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

Nicely Said: Writing for the Web with Style and Purpose (Voices That Matter) pdf epub mobi txt 电子书下载 2024

图书描述

Whether you're new to web writing, or you're a professional writer looking to deepen your skills, this book is for you. You'll learn how to write web copy that addresses your readers' needs and supports your business goals.

Learn from real-world examples and interviews with people who put these ideas into action every day: Kristina Halvorson of Brain Traffic, Tiffani Jones Brown of Pinterest, Randy J. Hunt of Etsy, Gabrielle Blair of Design Mom, Mandy Brown of Editorially, Sarah Richards of GOV.UK, and more.

Topics:

Write marketing copy, interface flows, blog posts, legal policies, and emails

Develop behind-the-scenes documents like mission statements, survey questions, and project briefs

Find your voice and adapt your tone for the situation

Build trust and fostering relationships with readers

Make a simple style guide

Nicely Said: Writing for the Web with Style and Purpose (Voices That Matter) 下载 mobi epub pdf txt 电子书

著者简介

Nicole Fenton is an independent writer and editor in Brooklyn. She has worked at a large social network, a startup incubator, a design studio, and Apple. She manages content projects of all sizes and teaches writing as a design practice.

Kate Kiefer Lee is a writer and editor at MailChimp and a former magazine editor. She has written for publications like Forbes and A List Apart, and spoken about web content around the world. She teaches people how to write like they talk.