圖書標籤: 行為經濟學 經濟學 心理學 經濟 economics 英文原版 Economics 心理
发表于2025-03-12
Misbehaving pdf epub mobi txt 電子書 下載 2025
Get ready to change the way you think about economics.
Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans—predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth—and change the way we think about economics, ourselves, and our world.
Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments.
Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV game shows, the NFL draft, and businesses like Uber.
Laced with antic stories of Thaler’s spirited battles with the bastions of traditional economic thinking, Misbehaving is a singular look into profound human foibles. When economics meets psychology, the implications for individuals, managers, and policy makers are both profound and entertaining.
Richard H. Thaler is the coauthor of the best-selling book Nudge with Cass R. Sunstein, and the author of Quasi Rational Economics and The Winner’s Curse. He is a professor of behavioral science and economics at the University of Chicago Booth School of Business and, in 2015, the president of the American Economic Association.
Thaler還真的拿奬瞭。恭喜他。再往下走,還真是有點期待Genoeconomics引發的哲學討論
評分推薦。作者的經濟行為學學術迴憶錄。對行為經濟學的係統概述,對生活和賺錢都會有益處。比較直觀地披露一些和傳統經濟學界的論戰花絮,頗為有趣。
評分Richard Thaler 的文字挺多長難句的,也許是寫學術論文的後遺癥吧,但對閱讀也沒構成多大障礙。整本書對 傳統經濟學理性人假設的挑戰看得還是很過癮的,令人心有戚戚焉。對 與Eugene Fama, Merton Miller 的論戰寫得也很有意思。behavioral economics 對 金融市場 解讀的一章也令人感到興奮。最後一章講在 英國政府和美國政府高層的實際應用也是給行為經濟學增加砝碼、注入信心。書中兩個核心概念:mental accounting (挑戰經濟學貨幣可以無障礙轉換用途的假設)、self-control(挑戰理性人的假設)。
評分編年史的基礎上介紹自己做過的項目與觀點,比較鬆散,故事性不太強
評分Thaler真的很會寫,這本書當入門和看八卦不錯。
很久以前读的,不过一直没时间整理,没想到作者得诺奖了。。。 读起来很有意思,个人觉得比thinking fast and slow 更有意思;缺点是缺乏结构,所以整理起来比较麻烦。建议找机会读一读,因为作者写这本书就是为了读起来好玩,许多部分也确实挺有意思 阅读建议 可以先看 google...
評分传统经济学的框架,总是喜欢将复杂而繁琐的经济行为抽象成简单而直观的经济模型。抽象化的模型无疑是具有里程碑意义的,它有效地将经济现象中的种种干扰因素成功剥离,并且在数理运算的基础上构筑起逻辑缜密的分析框架。无论是揭示宏观经济运行规律的IS-LM模型,还是探讨微观企...
評分1、唯一的阅读建议是:当你觉得不再有意思时,就不要再往下读了,否则,就是所谓的“错误”的行为了。 2、统计意义上的价值与可识别的价值不同,人对可识别的价值过于敏感,但世界是以统计意义上的价值运行的。(直觉系统所导致的可得性法则) 3、机会成本是模糊的,不会将机会...
評分这本书是Thaler个人学术生涯的回顾,也大致反映了行为经济学的发展脉络。但是和此前读的《Thanking, Fast and Slow》类似,看完了都觉得没什么好说的。因为都是一个个独立的实验和案例,很难有什么连贯的脉络。行为经济学/金融学清晰地指出了主流经济学经济人假设、理性预期和...
Misbehaving pdf epub mobi txt 電子書 下載 2025