图书标签: 管理學 創新 INNOVATION 设计 设计模式 美國 美国 管理
发表于2024-11-07
Mastering the Dynamics of Innovation pdf epub mobi txt 电子书 下载 2024
The author presents a compelling look at how innovation transforms industries, raising the fortunes of some firms while destroying others. The book draws on the rich history of innovation by inventors and entrepreneurs - ranging from the birth of typewriters to the emergence of personal computers, gas lamps to fluorescent lighting, George Eastman's amateur photography to electronic imaging - to develop a practical model for how innovation enters an industry, how mainstream firms typically respond, and how - over time - new and old players wrestle for dominance. Utterback asserts that existing organizations must consistently abandon past success and embrace innovation - even when it undermines their traditional strengths. He sets forth a strategy to do so, and identifies the responsibilities of managers to lead and focus that effort.
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Mastering the Dynamics of Innovation pdf epub mobi txt 电子书 下载 2024