Don Norman is co-founder of the Nielsen Norman Group, an executive consulting firm that helps companies produce human-centered products and services. He is Breed Professor of Design Emeritus at Northwestern University and Professor Emeritus at the University of California, San Diego, where he was founding chair of the Department of Cognitive Science and chair of the Department of Psychology. He has served as Vice President of Apple Computer's Advanced Technology Group, and his many books include "Emotional Design," "The Design of Future Things," and most recently, "Living with Complexity."
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious—even liberating—book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.
In this entertaining and insightful analysis, cognitive scientist Donald A. Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Now fully expanded and updated, with a new introduction by the author, The Design of Everyday Things is a powerful primer on how—and why—some products satisfy customers while others only frustrate them.
这不是书评。。。仅仅是生活随想。。。。例子大吐槽。 看好几个评论说80年代的例子太老了云云。作者在书里说了啊,不使用科技的例子是因为科技日新月异,所以更喜欢用日常生活中的例子来做说明。反而喜欢他这种生活中找例子,这也是为什么这本书已经快20年了现在看来仍然不过...
評分本书是本很老的书了,可惜过了很长时间才引进中国,所以很多观念和例子表面上看起来比较陈旧了。 本书前6章都是在为第7章做铺垫——以用户为中心的设计。读本书,需要注意的是理解其思想,而不是照着形式去学习本书。其实要学习UCD很简单,只需要牢记下面7条原则: 1.应用存储...
評分 評分因为只有这个版本的有货,所以我就买了,拿到手之后非常失望。 首先,纸质很差,而且是看上去就很差,触感也不好。 其次,印刷质量很差,我感觉就好像看PDF扫描版,很多配图特别不清晰。 第三,排版也很垃圾。比如说,文中很多地方其实都有脚注,但是每一章所有的脚注居然都...
評分不过,它和下面这本书是同一本书,小心不要买重。 The Design of Everyday Things http://otho.douban.com/lpic/s1915036.jpg 上一个版本译做《设计心理学》,两个版本的书名翻译都很诡异。 不过书是好书,绝对绝对的好书。读了就知道什么叫差距,80年代别人提出的观点你现在...
封麵設計最好的一版
评分me likey
评分感覺是最好讀的一本textbook
评分me likey
评分時隔20多年更新自己的經典作品,這件事情已經很讓人敬佩。
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