Unleashing the Idea Virus pdf epub mobi txt 电子书下载 2024

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Seth Godin

Simon & Schuster Audio

2001-03-01

USD 20.00

Audio CD

9780743504232

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发表于2024-11-24

Unleashing the Idea Virus epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

Unleashing the Idea Virus pdf epub mobi txt 电子书下载 2024

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Counter to traditional marketing wisdom, which tries to count, measure, and manipulate the spread of information, Seth Godin argues that information can spread most effectively from customer to customer, rather than from business to customer. Godin calls this powerful customer-to-customer dialogue the ideavirus.

In Unleashing the Ideavirus, Godin examines how companies like Napster and Hotmail have successfuly launched ideaviruses. He offers a recipe for creating your own ideavirus, and shows how businesses can use ideavirus marketing to succeed in a world that doesn't want to hear it anymore from traditional marketers.

Unleashing the Idea Virus 下载 mobi epub pdf txt 电子书