The Best Digital Marketing Campaigns in the World pdf epub mobi txt 电子书下载 2024

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Ryan, Damian; Jones, Calvin; Damian, Ryan

2011-7

224

204.00元

9780749460624

图书标签: marketing social_media digital

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发表于2024-05-18

The Best Digital Marketing Campaigns in the World epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

The Best Digital Marketing Campaigns in the World pdf epub mobi txt 电子书下载 2024

图书描述

Damian Ryan and Calvin Jones, authors of Understanding Digital Marketing , present an overview of the global digital marketing industry. Organized around interviews with leading exponentsof the digital marketing sector, it also includes a selection of the best digital marketing campaigns in the world chosen by a panel of experts from the creative and commercial marketing sectors. Each campaignprofile includes information on what the campaign achieved, how the company made it work, and the business lessons drawn from it. The campaigns are listed by geographical marketing and by vertical sectors such as travel, financial services, telecommunications, government, health, etc.

The Best Digital Marketing Campaigns in the World 下载 mobi epub pdf txt 电子书