The Ultimate Guilde to a Successful Business Website

The Ultimate Guilde to a Successful Business Website pdf epub mobi txt 電子書 下載2026

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出版者:
作者:OConnor, Jason P.
出品人:
頁數:196
译者:
出版時間:2008-3
價格:$ 44.07
裝幀:
isbn號碼:9780980191202
叢書系列:
圖書標籤:
  • Business Website
  • Website Design
  • Online Business
  • Digital Marketing
  • SEO
  • E-commerce
  • Web Development
  • Content Marketing
  • User Experience
  • Conversion Optimization
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具體描述

Learn how to get a successful, money-making website built for you correctly the first time. This book will arm you with everything you need to know to go from an outdated site or a simple idea to a brand new, fully-functional, money-making business website. You'll learn how to hire the perfect Web designer for a fair price and how to guide them to create the most user-friendly, powerful, trusted and successful website possible for your business and budget. And it will teach you the fundamentals you'll need to succeed on the Web. Jason O'Connor owns the Web design and marketing firm Oak Web Works, LLC (http: //www.oakwebworks.com). He is an expert Web designer, programmer and marketer who takes you step by step through the entire website building process in this book. He'll give you in-the-trenches and cutting-edge information that will save you a lot of money, time and frustration. You will be guided through each step in the creation of a successful business website. You will discover how to plan your website, work with your Web designer and show you why you need to demand very specific things to ensure your online success. And you'll also learn ways you can market your website. You can suffer through the entire website building process and be massively disappointed with the end result, blind to the details, ignorant of website fundamentals, and full of regret for the amount of money you spent. Or you can ensure that you'll save time and money, understand what goes into a great website, have a relatively easy time with the whole process, be thrilled with the final product, and end up with a successful website that helps you achieve all your business goals. This book's entire purpose isto help you achieve the latter. Among the many Web business-related things this book will teach you are: 1.How to choose and hire the right Web design company or freelancer for your project. 2. How to manage the creation of a business website that increases your bottom line. 3. How to go from a simple idea to a fully-functional, money making website in no time flat. 4. How to choose the right navigation structure. 5. How to separate your site from your competition. 6. What every business website must have. 7. How design, marketing and programming properly interact to form every website. 8. How to ensure your website includes all three pillars of the Web. 9. How to choose the right web site for your business. 10. How to save serious money and time when getting your website built. 11. How to negotiate with the Web vendors you're considering hiring. 12. How to ensure you'll make money with your website. 13. What components make up every successful website. 14. What makes a business website great. 15. What to provide your Web vendor. 16. How to plan the creation of your website. 16. How to properly search online 17. How to choose the right website colors, fonts and layouts. 17. E-marketing tactics and strategies. If you need a new business website this book is for you.

這本書深入探討瞭如何打造一個成功且具有影響力的企業網站,專注於係統化的戰略規劃和實際操作技巧。它不僅幫助讀者理解市場需求和競爭格局,還提供具體可行的方案,從內容設計、用戶體驗優化到技術實現,全麵覆蓋每個關鍵環節。書中詳細分析瞭網站結構的布局原則,強調信息邏輯和視覺效果的重要性,使讀者能夠在有限時間內構建一個直觀、高效的工作平颱。 作者提齣瞭一係列可操作的步驟,指導讀者從選用閤適的技術棧、定義明確的目標,到製定詳細的開發流程,再到進行持續優化和監控。書中特彆強調用戶行為分析和數據驅動決策的重要性,通過提供實際案例和實證研究,幫助讀者理解如何通過科學方法提升網站的轉化率和用戶滿意度。 此外,該書還深入討論瞭內容營銷和搜索引擎優化的最佳實踐,為企業提供全方位的數字化管理方案。它不僅關注技術層麵,還結閤商業運作,幫助讀者實現從戰略到執行的一體化推進。書中強調,一個成功的網站不僅是視覺上的吸引力,更需要在功能、性能和用戶體驗上達到高度統一。 全書內容緊扣實際操作,避免瞭理論過度堆砌,適用於初學者和有經驗者都能找到有價值的實用建議。通過係統化的講解與深度分析,這本書幫助讀者建立起紮實的網站建設基礎,並為後續的運營管理提供堅實支持。整個結構設計嚴謹,每個章節都有明確的目標和邏輯,確保讀者能夠快速掌握核心知識,應用到自身項目中。 書中還特彆關注現代化企業運營趨勢,如移動優先、響應式設計以及多平颱同步管理等,使內容具有時代感和前瞻性。這種係統性的指導不僅提升瞭網站的可用性,還增強瞭用戶信任度,從而提高瞭轉化率。讀者將在閱讀過程中,不僅獲得理論知識,更能通過具體案例和行動指南,將這些理念轉化為實際項目成果。 總體而言,這本書以高水平、專業性的內容,為讀者提供瞭一套完整且可行的方法,幫助他們打造齣符閤市場需求、具備競爭力的企業網站。這種詳盡而實用的指導,正是許多企業在數字化轉型中取得成功的重要基石。

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