Implementing E-Commerce Strategies pdf epub mobi txt 电子书 下载 2024


Implementing E-Commerce Strategies

简体网页||繁体网页
Epstein, Mark J.
2004-8
248
$ 44.01
9780275984632

图书标签:  


喜欢 Implementing E-Commerce Strategies 的读者还喜欢




点击这里下载
    


想要找书就要到 小哈图书下载中心
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

发表于2024-12-25

Implementing E-Commerce Strategies epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

Implementing E-Commerce Strategies epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

Implementing E-Commerce Strategies pdf epub mobi txt 电子书 下载 2024



图书描述

After a decade when the topic of e-commerce was treated with awe and confusion, we can now step back and analyse the subject more objectively. From launching an electronic storefront to managing complex supply chain operations, most companies have ventured into e-commerce; but even the best-run bricks-and-mortar enterprises have run into snags in the virtual world. Even mighty Wal-Mart, for example, took its website through several redesigns and sales strategies, and Borders eventually outsourced its Internet sales activities to rival, Amazon. Despite the horror stories of abysmal customer service, lost information, catastrophic meltdowns, and the excesses of the dot.com boom, the Internet is now an essential tool and medium for conducting business. Today, the key question is not whether your firm should invest in e-commerce, but how you can do so most profitably. In Implementing E-Commerce Strategies, Marc Epstein goes beyond the hype to focus on the practical angles of designing, executing, and successfully managing an e-commerce strategy that works for your company. While many books have addressed the "what" and "why" of e-commerce, Epstein zeroes in on the elusive "how." Showcasing the experiences of thirty-two companies (both successes and failures) in a wide variety of industries, he explores such issues as: corporate culture and strong leadership; integrating e-commerce into corporate strategy; aligning goals, accountabilities, and performance metrics to support e-commerce initiatives; and building systems that can measure the value of your e-commerce investments. No business can avoid e-commerce-and its capacity for creating spectacular opportunities or wasting precious time and resources. How your firm handles these challenges may very well determine whether it will survive.

Implementing E-Commerce Strategies 下载 mobi epub pdf txt 电子书

著者简介


图书目录


Implementing E-Commerce Strategies pdf epub mobi txt 电子书 下载
想要找书就要到 小哈图书下载中心
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

用户评价

评分

评分

评分

评分

评分

读后感

评分

评分

评分

评分

评分

类似图书 点击查看全场最低价

Implementing E-Commerce Strategies pdf epub mobi txt 电子书 下载 2024


分享链接









相关图书




本站所有内容均为互联网搜索引擎提供的公开搜索信息,本站不存储任何数据与内容,任何内容与数据均与本站无关,如有需要请联系相关搜索引擎包括但不限于百度google,bing,sogou

友情链接

© 2024 qciss.net All Rights Reserved. 小哈图书下载中心 版权所有