Concepts, Strategic Management and Competitive Advantage

Concepts, Strategic Management and Competitive Advantage pdf epub mobi txt 电子书 下载 2026

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出版者: 作者:Barney, Jay B./ Hesterly, William S. 出品人: 页数:380 译者: 出版时间:2009-9 价格:$ 153.40 装帧: isbn号码:9780136094944 丛书系列:
图书标签
  • 战略管理
  • 竞争优势
  • 商业策略
  • 管理学
  • 企业战略
  • 战略分析
  • 竞争分析
  • 商业模式
  • 组织管理
  • 领导力
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具体描述

Core strategic management concepts without the excess.

Just the essentials— Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis.

The third edition continues to be integrated around the highly successful VRIO framework while incorporating an entire chapter devoted to international management.

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