How to Succeed at Retail pdf epub mobi txt 电子书下载 2024

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Lincoln, Keith/ Thomassen, Lars

2009-6

224

180.00元

9780749455941

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发表于2024-09-20

How to Succeed at Retail epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

How to Succeed at Retail pdf epub mobi txt 电子书下载 2024

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Who are the world's best retail brands? Is there a formula for success that others can learn from? How to Succeed at Retail presents a winning template for action that can apply to traditional brands and retailers alike. Building on the process introduced in the international bestseller Retailization , it encourages managers to become "retail obsessed" and to think strategically, creatively, and operationally in a retail context. Twenty-five international case studies demonstrate success in action, explaining how the world's most successful brands sell themselves to today's increasingly demanding shoppers. The messages and lessons apply to any and every business, making thisimportant reading for CEOs, brand managers, sales managers, marketing managers, retail managers, and students of retail studies, marketing, and business.

How to Succeed at Retail 下载 mobi epub pdf txt 电子书