Marketing pdf epub mobi txt 电子书下载 2024

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Levens, Michael

2009-2

290

644.00元

9780136075691

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发表于2024-11-29

Marketing epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

Marketing pdf epub mobi txt 电子书下载 2024

图书描述

A unique and valuable text for those wishing to expand their knowledge of marketing principles. The Meaning of Marketing; The Market in Marketing; Marketing in an Organization; A Broader Perspective on Marketing; Value for Customers; A Perspective on Behavior; Consumer Insights; The Brand; The Segment, Target and Position; The Marketing Plan; Product and Service Strategies; Pricing Strategies; Supply Chain and Distribution Strategies; Consumer Influence Strategies; Personal Selling Strategies; The Media Mix; The Marketing Mix MARKET : The unique visual and organizational style of the text clearly presents key information that draws readers into the material, allowing them to use their text rather than passively read it.

Marketing 下载 mobi epub pdf txt 电子书