The strategies adopted by governments and public officials can have dramatic effects on peoples' lives. The best ones can transform economic laggards into trailblazers, eliminate diseases, or sharply cut crime. Strategic failures can result in highly visible disasters, like the shrinking of the Russian economy in the 1990s, or the aftermath of Hurricane Katrina in New Orleans in 2005. This book is about how strategies take shape, and how money, people, technologies, and public commitment can be mobilized to achieve important goals. It considers the common mistakes made, and how these can be avoided, as well as analysing the tools governments can use to meet their goals, from targets and behaviour change programmes, to innovation and risk management. Written by Geoff Mulgan, a former head of policy for the UK prime minister, and advisor to governments round the world, it is packed with examples, and shaped by the author's practical experience. The author shows that governments which give more weight to the long-term are not only more likely to leave their citizens richer, healthier, and safer; they're also better protected from being blown off course by short-term pressures.The book is essential reading for anyone involved in running public organizations - from hospitals and schools to national government departments and local councils - and for anyone interested in how government really works.
The strategies adopted by our governments and public officials can lead to significant change in citizens' lives - smoking bans, carbon markets, even the reunification of a country like Germany. Equally, strategic failure can result in highly visible disast...
评分The strategies adopted by our governments and public officials can lead to significant change in citizens' lives - smoking bans, carbon markets, even the reunification of a country like Germany. Equally, strategic failure can result in highly visible disast...
评分The strategies adopted by our governments and public officials can lead to significant change in citizens' lives - smoking bans, carbon markets, even the reunification of a country like Germany. Equally, strategic failure can result in highly visible disast...
评分The strategies adopted by our governments and public officials can lead to significant change in citizens' lives - smoking bans, carbon markets, even the reunification of a country like Germany. Equally, strategic failure can result in highly visible disast...
评分The strategies adopted by our governments and public officials can lead to significant change in citizens' lives - smoking bans, carbon markets, even the reunification of a country like Germany. Equally, strategic failure can result in highly visible disast...
这本书,坦率地说,真是让人大开眼界。我原以为它会是一本晦涩难懂的理论大部头,毕竟书名听起来就带着一股“高深”的意味。但读完之后,我发现自己完全错了。作者的叙述方式极其流畅,仿佛是在和你面对面地聊天,而不是在进行一场枯燥的学术讲座。他巧妙地将那些复杂的战略概念,通过一个个生动的、贴近我们日常生活的案例串联起来,让人在不知不觉中就领悟了其中的精髓。最让我印象深刻的是他对“弹性思维”的阐述。在如今这个瞬息万变的时代,一成不变的计划无疑是自寻死路。这本书没有给我提供一个固定的“成功公式”,而是教我如何构建一个能够适应各种突发状况的思维框架,这比任何具体的策略都要宝贵得多。它迫使我重新审视自己过去处理问题的方式,发现过去那种“非黑即白”的判断标准是多么的局限。那种豁然开朗的感觉,至今仍记忆犹新,仿佛推开了一扇通往新世界的大门。
评分这本书的阅读难度并非在于词汇的生僻,而在于它要求读者付出极大的心智努力去跟上作者的逻辑跳跃。它不是那种可以让你在通勤路上轻松翻阅的读物;它需要你停下来,拿出笔来做笔记,甚至需要你时不时地合上书本,去冥想一会儿,消化一下刚刚读到的观点。作者在论证过程中,经常会从一个看似毫不相关的领域(比如古希腊的哲学思辨或者现代的复杂系统理论)中提取出一个核心原理,然后以一种令人信服的方式,将其嫁接到现代的战略情境中。这种跨学科的融合做得非常自然,毫无生硬的痕迹,反而使得他的论证体系显得无比扎实和全面。坦白地说,这本书的阅读体验是略带“痛苦”的,因为你不得不承认自己过去思维的局限性,但这种“痛”却是成长的催化剂。每一次挑战我的固有认知,我都感觉自己又向前迈进了一大步。
评分这本书的价值,我认为主要体现在其对“关系构建”的深刻洞察上。在很多同类型的书籍中,我们常常被教导要“控制叙事”或者“压制对手”,但这本著作却走了一条截然不同的道路。它强调的不是武力上的碾压,而是通过细致入微的理解和真诚的共情,去编织一张看不见的、却坚不可摧的合作网络。我特别欣赏作者在分析几个历史性外交事件时的笔法,他没有简单地去评判对错,而是深入挖掘了各方角色的动机和潜在的恐惧。这种“换位思考”的能力,被作者提升到了战略层面,认为这是最高级的博弈技巧。读完之后,我在处理一些棘手的团队合作问题时,会不自觉地运用书中的一些原则——比如,在提出任何解决方案之前,先花大量时间去倾听并确认对方的“核心关切点”。这种做法极大地减少了不必要的摩擦,让原本僵持的局面迅速找到了突破口。可以说,这本书是一本极佳的“人际关系教科书”,只是它的视角更宏大,目标更深远。
评分如果用一个词来形容阅读这本书的体验,那可能是“颠覆性”。我过去一直认为“战略”是少数精英阶层的专利,是那种在地图上运筹帷幄的、高高在上的艺术。然而,作者成功地将这些“高屋建瓴”的思想,转化成了任何人——无论你是一名基层管理者、一位小企业的创始人,还是一个关注公共事务的普通公民——都可以立即采纳和实践的工具。他对于“信息流动的权力”的解析尤其精彩。在信息爆炸的时代,谁能更有效地筛选、组织和分发信息,谁就掌握了主动权。书中对于“噪声”的定义和消除噪音的方法,简直是为我们这个时代量身定制的“生存指南”。我甚至开始怀疑,过去我们花费大量时间去争论的那些表象问题,可能只是因为我们没有从作者所描述的更深层次的“信息结构”上去理解它。这种将宏大叙事拉回现实层面的能力,是这本书最令人称道之处。
评分我必须指出,这本书的结构设计非常精妙,它不像传统教科书那样线性展开,而是采取了一种螺旋上升的模式。每一章似乎都在重复讨论相似的主题,但每一次重复都会引入新的维度或更深层次的视角。这种设计的好处在于,它确保了关键概念被牢牢地刻印在读者的脑海中,而不是像一次性的信息流那样轻易消散。特别是关于“预期管理”的那几个章节,我前后读了三遍,每一次都有新的感悟。第一次读,我理解了表面意思;第二次,我看到了其中的技术细节;而第三次,我才真正领会了作者所说的,如何通过“慢反应”来制造“快胜利”的哲学内涵。对于那些渴望在任何领域取得持久成功的人来说,这本书提供的不是战术指导,而是一种关于“如何思考”的底层操作系统。它教会你的,是如何在不确定性中找到稳定感,这才是真正的艺术。
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