The Female Brand pdf epub mobi txt 电子书下载 2024

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Catherine Kaputa

Davies-Black Publishing

2009-06-25

220

USD 24.95

Hardcover

9780891062844

图书标签: english business

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发表于2024-08-04

The Female Brand epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

The Female Brand pdf epub mobi txt 电子书下载 2024

图书描述

Women make up 51 per cent of the workforce, but only a tiny two per cent are Fortune 500 CEOs. Which begs the question: why do talented women have trouble succeeding in business? Catherine Kaputa provides the answer in this how-to and how-to-think guide for women who want to maximize their potential. The real world rewards perception as well as talent and hard work. That's why the author believes the most important application for branding is not for products, places and companies, but for individuals. To succeed beyond the mid-level in corporations, women must build a successful career identity-- a brand-- one that's authentic, focused and relevant. Drawing on the latest findings of experts in fields of brain science and gender research, Kaputa shows women how to build a brand around their personal strengths and their aptitude as women. This inspirational guide will help any woman come away motivated and with a clear perspective on how to create more confidence, happiness and career success.

The Female Brand 下载 mobi epub pdf txt 电子书