Strategies for the Green Economy pdf epub mobi txt 電子書 下載 2024


Strategies for the Green Economy

簡體網頁||繁體網頁
Joel Makower
McGraw-Hill
2008-09-10
312
USD 27.95
Hardcover
9780071600309

圖書標籤: Energy&Environment  電子版  環境   


喜歡 Strategies for the Green Economy 的讀者還喜歡




點擊這裡下載
    


想要找書就要到 小哈圖書下載中心
立刻按 ctrl+D收藏本頁
你會得到大驚喜!!

发表于2024-11-24

Strategies for the Green Economy epub 下載 mobi 下載 pdf 下載 txt 電子書 下載 2024

Strategies for the Green Economy epub 下載 mobi 下載 pdf 下載 txt 電子書 下載 2024

Strategies for the Green Economy pdf epub mobi txt 電子書 下載 2024



圖書描述

Businesses are entering the green marketplace at breakneck speed to keep pace with customer and societal demands to reduce their environmental impacts. But greening one's business is no small feat. While clear opportunities abound in this new economy, business leaders pursuing a green strategy are finding few roadmaps and established rules and plenty of hidden twists and turns. So, how does a company succeed in a world gone green? In Strategies for the New Green Economy, Joel Makower, one of the world's foremost green business experts, provides a clear roadmap for this challenging terrain. Makower offers insights and inspiration gleaned from his 20 years' experience helping Fortune 500 companies and start-ups alike formulate strategies that align environmental and business goals. Providing a comprehensive and realistic look at both the opportunities and challenges, Strategies for the New Green Economy shows how leadership companies are finding their way in the green economy, while their competitors struggle. Strategies for the Green Economy systematically tackles the central issues of greening your business: What does it take to be seen as an environmental leader? What are the standards, implicit or explicit, that you must meet to be green? How do you communicate what your business is doing right--and what it's doing wrong? How can you overcome consumer, media, and activist distrust? How can your company be heard amid the "green noise" in the marketplace? What are the new opportunities emerging for companies in the green economy? Including groundbreaking data about customers' attitudes and behaviors regarding green products and services, Strategies for the Green Economy will lead you through the thicket of finicky customers, confusing research reports, and public cynicism regarding green marketing claims--and place you on solid footing in the growing green economy.

Strategies for the Green Economy 下載 mobi epub pdf txt 電子書

著者簡介


圖書目錄


Strategies for the Green Economy pdf epub mobi txt 電子書 下載
想要找書就要到 小哈圖書下載中心
立刻按 ctrl+D收藏本頁
你會得到大驚喜!!

用戶評價

評分

GreenBiz領域大人物的文集,全書結構亂,小閃光點不少,這也基本是領域的發展現狀。

評分

Credibility Relevance Effective Messaging Differentiation

評分

GreenBiz領域大人物的文集,全書結構亂,小閃光點不少,這也基本是領域的發展現狀。

評分

Credibility Relevance Effective Messaging Differentiation

評分

Credibility Relevance Effective Messaging Differentiation

讀後感

評分

評分

評分

評分

評分

類似圖書 點擊查看全場最低價

Strategies for the Green Economy pdf epub mobi txt 電子書 下載 2024


分享鏈接





相關圖書




本站所有內容均為互聯網搜索引擎提供的公開搜索信息,本站不存儲任何數據與內容,任何內容與數據均與本站無關,如有需要請聯繫相關搜索引擎包括但不限於百度google,bing,sogou

友情鏈接

© 2024 qciss.net All Rights Reserved. 小哈圖書下載中心 版权所有