Festival and Events Management pdf epub mobi txt 电子书下载 2024

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Yeoman, Ian (EDT)/ Robertson, Martin (EDT)/ Ali-Knight, Jane (EDT)/ Drummond, Siobhan (EDT)/ McMahon

taylor & francis

2003-11-18

448

USD 73.95

Paperback

9780750658720

图书标签: 教材艺术节艺术管理 management culture ProjectManagement Olympic 2003

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发表于2024-12-28

Festival and Events Management epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

Festival and Events Management pdf epub mobi txt 电子书下载 2024

图书描述

"Festival and Events Management: An International Perspective" is a unique text looking at the central role of events management in the cultural, tourism and arts industries. With international contributions from industry and academia, the text looks at the following: events and cultural environments; managing the arts and leisure experience; and, marketing, policies and strategies of art and leisure management. Chapters include exercises, and additional teaching materials and solutions to questions are provided as part of an accompanying online resource. It provides practical applications, models and illustrations of the event management operation from a variety of international perspectives. It demonstrates how to manage and market the arts and leisure experience. It includes international case studies from Europe, New Zealand, Australia and USA.

Festival and Events Management 下载 mobi epub pdf txt 电子书