The Marketing Era pdf epub mobi txt 电子书 下载 2024


The Marketing Era

简体网页||繁体网页
Applbaum, Kalman
Routledge
2004-3
272
$ 59.83
Pap
9780415945448

图书标签:  


喜欢 The Marketing Era 的读者还喜欢




点击这里下载
    


想要找书就要到 小哈图书下载中心
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

发表于2024-11-27

The Marketing Era epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

The Marketing Era epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

The Marketing Era pdf epub mobi txt 电子书 下载 2024



图书描述

Marketing has situated itself as an indispensable tool in today's business world-an unavoidable step in the process from production to consumption. This book is the first of its kind to map out the organizing principles and cultural logic of marketing, and trace the profession's ascent to global domination. Applbaum argues that marketing can be seen as a particular set of cultural practices that surfaced in reaction to the affluence of Western society, and not the answer to the call of inherent human needs and wants. In order to understand globalization, transnational corporations, and the spread of consumer culture, one must understand the logic of marketing.

The Marketing Era 下载 mobi epub pdf txt 电子书

著者简介


图书目录


The Marketing Era pdf epub mobi txt 电子书 下载
想要找书就要到 小哈图书下载中心
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

用户评价

评分

评分

评分

评分

评分

读后感

评分

评分

评分

评分

评分

类似图书 点击查看全场最低价

The Marketing Era pdf epub mobi txt 电子书 下载 2024


分享链接









相关图书




本站所有内容均为互联网搜索引擎提供的公开搜索信息,本站不存储任何数据与内容,任何内容与数据均与本站无关,如有需要请联系相关搜索引擎包括但不限于百度google,bing,sogou

友情链接

© 2024 qciss.net All Rights Reserved. 小哈图书下载中心 版权所有