While You're Reading pdf epub mobi txt 电子书 下载 2024


While You're Reading

简体网页||繁体网页
Unger, Gerard
Perseus Distribution Services
2007-6
232
$ 39.49
HRD
9780976224518

图书标签: 设计  HCI  字体  Typography   


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发表于2024-11-07

While You're Reading epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

While You're Reading epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

While You're Reading pdf epub mobi txt 电子书 下载 2024



图书描述

This book is about everything that happens while you’re reading – in front of your eyes and inside your head – and about what type designers, typographers and graphic designers bring to a page to make it happen.

Renowned type designer Gerard Unger distills decades of design experience into a playful, accessible text that reflects the range of his professional projects, from designing the fonts read daily by millions in USA Today to being responsible for the look of the highway and metro signs in the Netherlands.

For Unger, regardless of the application, designers should always consider two important questions: How is it possible to read without seeing any letters? To what extent do all readers possess hidden typographic knowledge? Keeping these two core ideas in mind, Unger explores such topics as legibility, invisible typography, pattern recognition, the reading process, the ergonomics of letterforms, the universe of signs, negative space and typographic illusions.

The most seasoned typographers and designers will find as much value in this fresh, first-ever English translation as beginners and the curious who have always wondered how reading happens.

While You're Reading 下载 mobi epub pdf txt 电子书

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