图书标签: 管理  商业   

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"Our approach is integrative in the sense that it draws on a number of disciplines: accounting, finance, information systems, marketing, management, operations, political science, and strategy. But what also distinguishes our approach most clearly from that of the best-sellers is our central reliance on the basic principles of economics."

"Our approach is integrative in the sense that it draws on a number of disciplines: accounting, finance, information systems, marketing, management, operations, political science, and strategy. But what also distinguishes our approach most clearly from that of the best-sellers is our central reliance on the basic principles of economics."

"Our approach is integrative in the sense that it draws on a number of disciplines: accounting, finance, information systems, marketing, management, operations, political science, and strategy. But what also distinguishes our approach most clearly from that of the best-sellers is our central reliance on the basic principles of economics."

"Our approach is integrative in the sense that it draws on a number of disciplines: accounting, finance, information systems, marketing, management, operations, political science, and strategy. But what also distinguishes our approach most clearly from that of the best-sellers is our central reliance on the basic principles of economics."

"Our approach is integrative in the sense that it draws on a number of disciplines: accounting, finance, information systems, marketing, management, operations, political science, and strategy. But what also distinguishes our approach most clearly from that of the best-sellers is our central reliance on the basic principles of economics."