Strategic Management of e-Business pdf epub mobi txt 电子书 下载 2024


Strategic Management of e-Business

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Chen, Stephen
John Wiley & Sons Inc
2004-11
384
578.00元
Pap
9780470870730

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Strategic Management of e-Business epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

Strategic Management of e-Business epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

Strategic Management of e-Business pdf epub mobi txt 电子书 下载 2024



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E-business is changing fast, along with the thinking behind it, and as yet there is no agreement on what should be taught on an e-business course and how. This revised and updated edition of a successful MBA-level text takes a strategic management perspective of e-business, although it also touches on related areas such as Internet marketing and IS. Stephen Chen focuses on the strategic implications of e-business and examines the strategies employed in a range of industries, providing a comprehensive review of current research and practice.

Strategic Management of e-Business 下载 mobi epub pdf txt 电子书

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