Market Segmentation pdf epub mobi txt 电子书 下载 2024
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发表于2024-11-25
Market Segmentation epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024
Market Segmentation epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024
Market Segmentation pdf epub mobi txt 电子书 下载 2024
图书描述
* McDonald and Dunbar are the leading author team in this area
* Segmentation and marketing mapping are core areas of the marketing syllabus, and there is much that is new as a result of the new segmentation possibilities from e-marketing and e-business
* The book has a textbook feel, which highlights the diagrams and market maps (key elements of the book)
This is a key book, in a vital area. The Butterworth-Heinemann edition of what was previously published by MacMillian, is a thoroughly revised and updated version.
* Highly developed and well illustrated treatment of a key marketing technique
* Usable by students and executives, for whom the practical, step-by-step approach is designed
* Leading author team in the field
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Market Segmentation pdf epub mobi txt 电子书 下载
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Market Segmentation pdf epub mobi txt 电子书 下载 2024
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